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A couple weeks back I posted a thread about "out of the box" or traditional marketing that works for agencies. I got some great ideas ...


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Old 11-16-2007, 01:42 PM   #1
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Appears to be a solid Marketing Platform for lead development             Go to Top


A couple weeks back I posted a thread about "out of the box" or traditional marketing that works for agencies. I got some great ideas for retention but not many on the up front lead generation side. I have both my P&C and Health and life licenses and finally narrowed down a specific niche market to target after about 6 months of trying to be a generalist.

I responded to Gary at Marketing Campaign Solutions who had some interesting numbers on ROI for a small group health campaign. I decided to give his "system" which is really an auto dialer software that generates an enormous volume and his callers a try about 2 weeks ago. I have to say that it has been the most productive lead generation system I have seen to date. We have approximately $30-40,000 in pending premium and received 30-40 x-dates out of our list of 2600 companies on the first round. If you are looking for some new marketing opportunities give gary a call, Gary R. Prado - Office: 912-944-2540.
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Last edited by OCNobel : 11-16-2007 at 04:47 PM.
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Old 11-20-2007, 06:54 PM   #2
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STIBROKER@AUSTIN.RR.COM on Appears to be a solid Marketing Platform for lead development - Insurance Agent Forum
 
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Then have to give it all back because of the nat. do not call list.....
------------------------------------


Texas Life Insurance
Houston Life Insurance
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Old 11-21-2007, 09:20 AM   #3
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Originally Posted by STIBROKER@AUSTIN.RR.COM View Post
then have to give it all back because of the nat. do not call list.....
The DNC list does not apply to businesses. The calls are legal.

Rick
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Old 11-25-2007, 10:35 PM   #4
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Correct, these were all small business clients.
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Old 12-02-2007, 10:51 AM   #5
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-Any updates on how you have made out with this so far?
-Is this just small group business?
-What are x-dates?
-What do his callers say?
-What exactly do they do for you and can you give any ideas on costs associated with this?
-I'm wondering why there were not many replies to this thread...I would think agents would jump all over this opportunity.

Please reply, and if any other agents out there can help it would be great. I am just starting to get into small group side, our agency has great group support and is the largest in South Carolina. Thanks in advance!
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Old 12-02-2007, 11:56 AM   #6
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Just curious, you say your agency is the largest in SC... if you dont mind. what is the name of your agency?
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Old 12-02-2007, 02:19 PM   #7
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What are x-dates?
P&C lingo for expiration dates.

How long have you been in this business?
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Old 12-03-2007, 09:20 AM   #8
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I am the owner of the marketing Co. that ran the campaign for this gentleman. Flash Intro Page

X- dates were the expiration dates of business owners that already had a commercial auto insurance in place, but wanted quotes and wanted to save money on their plans. So Mr. Pine would follow up with them right before their expiration dates.

From what I understand Mr. Pine wrote anywhere between 25K and 30K in annual premiums. He is getting ready to start another campaign with us now.
If you want more info on what we say or questions etc...
Please give me a call at 912-596-8417 or email info@marketingcampaignsolutions.com
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Old 12-03-2007, 10:12 AM   #9
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The agency is the David M Gilston Agency, 1 office is located in Charleston, SC (46 years), and 1 is Columbia, SC (8 years, where I am located). David Gilston Insurance Inc.

I do not write P&C, so thanks for the lingo.

I have been in the health insurance for 1 1/2 years now so i'm still somewhat a rookie. I started with (i'd hate to say it) United American, but 8 months ago I signed on w/ Gilston and represent all the major med carriers in SC.

I would have to say one of the only good things from UA is that the branch taught me all the necessary tools that have made me successful today. They actually did it right, they wouldnt allow us to replace ind. maj medical policies also so i'm not one of those scumbags who sweet talks someone just to get the sale and screw them over in the long run.
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Old 12-03-2007, 10:25 AM   #10
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I have been in the Health Insurance Business for 1 1/2 years.

I work at the David M Gilston Agency. They have 2 locations in SC:
-Charleston, 46 years
-Columbia, 8 years

We represent all of the major med carriers in SC on the group and individual side. There is a support staff of between 20-30 employees for group/individual service. Each agents group will have a designated service ee that sits at a desk and services clients all day. So we dont have to waste our time servicing if we dont want to and keep focused on selling.

Thanks for the P&C lingo, I do not have that license. Sticking to Health.
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Old 12-03-2007, 10:47 AM   #11
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I am confused.

In the original post it was stated that the campain was for Small group Health, and then the gentleman from the company stated that it was for commercial auto?

Which is it?

Thanks
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Old 12-03-2007, 03:05 PM   #12
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Mr. Pine stated in his orriginal post that he saw a post about our results for Individual health. (We generate leads from Small business owners). Mr. Pine has a multi line agency. Life, Helth and P&C. The campaign we ran for Mr. Pine was for P&C. We also do health, medicare, life. Sorry for the confussion.
Gary
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Old 04-24-2008, 12:13 PM   #13
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Originally Posted by GP32765 View Post
Mr. Pine stated in his orriginal post that he saw a post about our results for Individual health. (We generate leads from Small business owners). Mr. Pine has a multi line agency. Life, Helth and P&C. The campaign we ran for Mr. Pine was for P&C. We also do health, medicare, life. Sorry for the confussion.
Gary
Bump, this must be the thread Gary.
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Old 04-24-2008, 12:41 PM   #14
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And another thread suddenly rises from the dead.
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Old 04-24-2008, 12:47 PM   #15
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The New Guy on Appears to be a solid Marketing Platform for lead development - Insurance Agent Forum
 
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Best advertising money can buy.

Last edited by The New Guy : 04-24-2008 at 12:58 PM. Reason: Talking about these threads for the dialer.
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Old 08-12-2008, 04:52 PM   #16
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Re: Appears to be a solid Marketing Platform for lead development             Go to Top

Well everyone...your looking at an agent who takes a long time to fire up or change any marketing strategy. But after laying off internet leads for about a year now...Living off rewrites and referrals...I wanted to jump start again...After talking with some other agents I learned about Marketing Campaign Solutions. Afer talking with Gary I found initially they offered an Auto Dialer systerm. I thought this was the way I was going to go but due to changing circumstances had to put it off. I have to tell you I'm glad I did. Not long after I discovered that Marketing Campaign Solutions offered a Voice Broadcasting Service that is simply fantastic. I just sit back and my phone rings with an interested PROSPECT. I just started today and literally had 13 individuals respond to my Voice Broadcast in just 2 HOURS!!!!!! That's friggin huge folks...Out of the 13 I have contacted 7 so far and set follow up appointments. Of these seven I expect at least 4 to close. Do the math people...Closing 4 deals daily...Well here is the breakdown for Little Old Dave...

4 Health Cases at avg $300 per case = $1,200 = $14,400 AV DAILY!!!!!!!!

Did I say daily...This has got my business going great guns...My call volume is thru the roof...Mind that this is all in addition to my other clients so I am looking at a full work day to say the least. It is tremendous to be looking at the prospect of a possible week of over $70K AV in one week for just one producer. Folks, for me that comes out a possible income of a minimum 10k WEEKLY....Nothing wrong with that...and no hassles or having to worry about a hierarchy or other agents to worry about...I don't know about anyone else...I've always made a decent living in my field but this has the potential to change everything...I hope everyone considers this system...The technology has been around awhile but the service Marketing Campaign Solutions provides is equaled by none. I'm looking forward to seeing how other agents fare. Best of luck and Good Selling.

David Hutchinson
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Old 08-12-2008, 05:10 PM   #17
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Gary, are you at least posting from a different isp number this time?
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Old 08-12-2008, 05:15 PM   #18
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2112Greg on Appears to be a solid Marketing Platform for lead development - Insurance Agent Forum
 
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Well, with the mysterious disappearance of Gary some months ago, I had thought the whole gig went tits up.

Writing that kind of volume would be fantastic, but it smells like fish in here all of a sudden...
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Old 08-12-2008, 05:17 PM   #19
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Lol
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Old 08-12-2008, 05:18 PM   #20
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Originally Posted by 2112Greg View Post
,

I had thought the whole gig went tits up.

It smells like fish in here all of a sudden...
what?? we at a striper bar or something???

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