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Discussion on Captive vs Independent... within the Life Insurance Forum, part of the Insurance Agents and Brokers Forum category.

Specifically dealing with life, do you think that it's better to be captive or Independent? The Pro's and Con's of ...


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Old 06-11-2007, 12:17 PM   #1
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Specifically dealing with life, do you think that it's better to be captive or Independent? The Pro's and Con's of Each?


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Old 06-11-2007, 01:24 PM   #2
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Better training with a captive company (Pru, Met and maybe NYLife). Better compensation in the early years (somewhat stable "base").

Most of the biggies have General Agencies that allow you to broker with other companies...subject to limitations and commish splitting.

The better long term choice? I'll stay away from that can of worms. I would not know.


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Old 06-11-2007, 01:34 PM   #3
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Would you rather buy a Subway or open your own sub shop?


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Old 06-11-2007, 02:23 PM   #4
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Quote:
Originally Posted by john_petrowski View Post
Would you rather buy a Subway or open your own sub shop?
Learn captive, make money independent.


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Old 06-11-2007, 02:32 PM   #5
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Quote:
Originally Posted by Wprice View Post
Specifically dealing with life, do you think that it's better to be captive or Independent? The Pro's and Con's of Each?
Basically you have to look in the mirrow and decide what kind of person you are. Going Captive is basically operating more or so like a employee that will answer to the boss. Now a lot of people need this if only as a transition period to build up the needed ability to be your own boss. To go Independent you best know how to be your own boss! Get up in the morning and do what is needed to be done, make calls, mail out your mailings make more calls. Be prepared fully when you go out to appointments, have all needed paperwork and be upbeat and motivated.

No doubt about it being Independent is the way to go for the most part but it takes a certain type of personality, a personality trait that isn't taught at schools but by your parents and enviroment, only you know that answer!

Education of products, I really don't see how being captive helps out on this except you'll have less products or less diversification of products, yet you can do that yourself. Go out and pick a few companies to offer, such as Term by AIG and WL by Mass Mutual and UL by whomever. Learn those products like the back of your hand!

Selling, read books, forums, blogs etc etc.. If needed find a fairly succesful agent in your area and offer him/her a split if they will run appointments with you and take the lead till you are confident to be the lead agent. You make the appointment and they sell, make it a 50/50 split.


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Old 06-11-2007, 02:53 PM   #6
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"Education of products, I really don't see how being captive helps out"

It does. Not that someone should stay captive forever...but the training at many companies is excellent.


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Old 06-11-2007, 03:09 PM   #7
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I'm not exactly new, when you're independent do you get the same trips and perks as captive?


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Old 06-11-2007, 03:13 PM   #8
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There is more to consider than just the compensation schedules at first glance. I'm independent and started in the independent channel. That being said, I started much slower as a result. Not only will the captive channel provide training, but the compensation schedule can be close to the independents if your producing. The general commission schedule will be lower, but after office space, production & persistency bonuses, trips, benefits, deferred compensation, and expense allowances, you may find a competitive contract. If I was to do it all over again, I would probably look at Mass Mutual due to the training and ability to broker through a GA at a later point than loose all my business if I left a shop like Northwestern Mutual. Make sure you ask a lot of questions!


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Old 06-11-2007, 04:20 PM   #9
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Product knowledge in a captive agency comes with experience, you learn as you go. I started my insurance career at Northwestern Mutual and had 3 weeks of training, which consisted of 2.5 weeks of sales training and developing my marketing plan and 3 days of product information which gave me the tools to learn the product, but I had to do it on my own. IMO, captive agencies give great sales training and are great to learn the business.

Captive agencies are also a farmhouse for "orphan policies" Most agents sell to their family and friends and can't sell anything past that low hanging fruit and fail out of the business...leaving the policies they sold with no agent, but still making money for that captive insurance company.


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Old 06-12-2007, 10:07 AM   #10
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Quote:
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I'm not exactly new, when you're independent do you get the same trips and perks as captive?
Yes. Some carriers offer them individually and some FMO's offer them as well. One FMO I use offers two trips per year. And this includes all life, disability, annuity and long term care business from multiple carriers. This year the trips you qualify for (2008) are The Broadmoor, Colorado Springs and Switzerland.

There are other FMO's that offer similar trips. As I stated above, some carriers offer trips individually as well. The great thing about FMO's offering trips is that you can earn the trip using multiple carriers and multiple product lines.


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Old 06-12-2007, 05:06 PM   #11
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Quote:
Originally Posted by CHUMPS FROM OXFORD View Post
"Education of products, I really don't see how being captive helps out"

It does. Not that someone should stay captive forever...but the training at many companies is excellent.
IMHO it isn't no harder to learn a few products at home or at a home office of say NYL. I don't see that being a major concern, as long as the independent understands when new that limiting their offerings to what they know is positive not a negative. It isn't like NYL is going to send out new agents out searching for 412i prospects.


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Old 06-13-2007, 11:06 AM   #12
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If you start as a captive agent, what happens later in life if you switch to independent? Do you have to give up your book?


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Old 06-13-2007, 11:07 AM   #13
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Normally, yes.


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Old 06-13-2007, 01:09 PM   #14
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There is one other aspect to starting out as an independent that I have never seen discussed. It is a very lonely existence.

There aren't others around who are doing what you are to bounce ideas off of or share successes and failures with. It is also much more difficult to get answers to questions.

If a new agent is having a bad month there really isn't anyone around to help him/her get through it and turn things around.

Starting out can be difficult enough being captive, let alone being totally on your own. Some handle it very well, others fail miserably who might of otherwise been top producers.

Just food for thought, nothing more.


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Old 06-13-2007, 01:44 PM   #15
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I can second that last comment. I started out in an office of five reps, but they were all 20+ year veterans and busy with their own business. No one was making cold calls like myself and it felt like I was completely failing in the business. They had it made, but they put in the sweat equity years ago that I never got a chance to see. I had a longer learning curve and it took some extra time to start making money as a result, but I don't have any regrets.


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Old 06-13-2007, 03:13 PM   #16
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Quote:
Originally Posted by Frank Stastny View Post
There is one other aspect to starting out as an independent that I have never seen discussed. It is a very lonely existence.

There aren't others around who are doing what you are to bounce ideas off of or share successes and failures with. It is also much more difficult to get answers to questions.

If a new agent is having a bad month there really isn't anyone around to help him/her get through it and turn things around.

Starting out can be difficult enough being captive, let alone being totally on your own. Some handle it very well, others fail miserably who might of otherwise been top producers.

Just food for thought, nothing more.
Great topic Frank. Personally, I know that this forum helps me go the course. Feel like crap from 9-10, 11 o'clock comes around I got a deal, 4 leads and I'm up again. Gotta love the cycle. Everybody should have at least one person they can talk in the same field to discuss things.


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Old 06-13-2007, 05:24 PM   #17
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[quote=salpro22;21876]Great topic Frank. Personally, I know that this forum helps me go the course. quote]

There is no doubt about it. I'm sure that this forum has helped more than just you and me in that way.


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Old 06-27-2007, 12:58 PM   #18
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I would agree that capitive is a good way to get training and education, but as time goes on if you do get tired of working for somebody else, independent probably is a better way to go.

Been both, at times I miss my capitive days, but most of the time I don't. I am the type of personality that doesn't like a boss, even a nice one. My clients are my bosses of sort, but only when it comes to their personal situation.

So it's going to depend on your personality and what you want long term.


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Old 06-27-2007, 02:06 PM   #19
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