Finally finished this up the other day and thought I'd put my head on the chopping block to see what you guys/gals thought. Being the good Rush fan that I am (since '75!... ), I named my company Entre Nous Financial Services. And before anyone says, I'm also Series 7 and 66 licensed, so that's why I chose to go with 'financial services' as I do those services, as well.
So...without any further ado (or however you spell that)...here it is!
Check Out My Website
Especially the girl in the "links" box
Indeed!
Originally, I had that link labeled "Legal" for the usual legalese that might need to go there (still thinking on that one)...you can imagine the ramifications.
Yes, it's a template. I don't have the time/will/inclination to do that from scratch. Most people wouldn't know the difference anyhow...and even if they do, it doesn't seem a big deal to them...or me, really.
Is there something against templates that I'm not aware of?
Finally finished this up the other day and thought I'd put my head on the chopping block to see what you guys/gals thought. Being the good Rush fan that I am (since '75!... ), I named my company Entre Nous Financial Services. And before anyone says, I'm also Series 7 and 66 licensed, so that's why I chose to go with 'financial services' as I do those services, as well.
So...without any further ado (or however you spell that)...here it is!
What IS IT that you do, know, have, or can get that makes you different, better, faster, cheaper, etc. than the guy down the street?
I spent a minute or two reading the home page and I thought "Here is a qualified, competent, knowledgeable guy... just like all the other qualified, competent, knowledgeable guys out there."
Maybe that's the message you want to convey, which is fine... but I didn't see anything in there that pertained to ME.
The site is functional and "corporate"... and boring. You said everything 'right' but everything you've said has been said by every other agent (on the planet).
I think my web site sucks. It's a work in progress. But my site is "me." It sells "me". People buy "me". They buy "me" because I'm going to protect their ass... and I let them know it. I'm the only friend they have in the entire industry. It's not the carrier, it's not nice ask-a-nurse woman, and it's not the claims adjudicator. It's me. No one else.
Yeah, my site is a mess... but twice a month I get a call from someone that I've referred to the site (usually when I leave a voice message "Sorry I missed you. If you want to save money on health coverage see insurance solutions one two three dot com. Thanks.) who calls me and says "Al, I like your attitude. You're the guy I want on my side in this whole health insurance mess."
Of course, I'm sure my site pisses off just as many people as it attracts, so maybe I should be more like you and less like me. I don't know.
The stock pictures are trite... seen them over and over... but they obviously must work since so many people use them.
In a nutshell, your site sells insurance. But people don't buy insurance. They buy their agent. I just didn't see anything on your site that convinced me to pick up the phone and buy 'you.'
For a guy who is a Rush fan, you failed to answer this question: "If Rush sold insurance, how would HE design a site?"
Sorry to sound so negative.... but you asked. And before you throw yourself off the roof... consider the source Really. It's not like I'M the most successful agent on this board.
Al, your website does suck...and you're an ugly S.O.B., too! lol
Seriously, I'm kidding...that was some excellent advice...thank you!
I am not a huge fan of corporate websites and I have thought about that...but I also tried to make it 'professional' looking at the same time.
It does seem a little sterile, especially since I'm not an all buttoned up kind of guy...so I have made some content changes to the main page...and probably will be making more as ideas come to me. You are 100% right, all my clients have bought because of me...and that needs to be conveyed better on the site. I did lift some ideas from your, ahem, website...hope you don't mind!
I just did a 'test' mailing of only about 200 pieces, but they went out yesterday and it was a nice color thing with my photo (hopefully that won't scare anyone too badly!) and a personal letter which is more my style. Hopefully the changes will make people more comfortable and receptive...let me know what you think...keep the ideas coming!
Al said what I was thinking. I had a "template site" and I was not impressed. I did the same as you a couple years ago , but currently doing another site that is more about why they should use me. Good luck.
Just clicked on your site. First thing I saw was the word "Finanacial." Not good.
NASD requires your broker dealer to approve your site and everything on it before it becomes active. You did that, yes? Good. They will string you up otherwise.
Winter
Originally Posted by 2112Greg
Finally finished this up the other day and thought I'd put my head on the chopping block to see what you guys/gals thought. Being the good Rush fan that I am (since '75!... ), I named my company Entre Nous Financial Services. And before anyone says, I'm also Series 7 and 66 licensed, so that's why I chose to go with 'financial services' as I do those services, as well.
So...without any further ado (or however you spell that)...here it is!
I ditto the last statement. The NASD does not play around with website compliance issues...They tend to make an example of people who break the rules. Judging by your site, I'd guess it hasn't been approved or somewhere on the page would be: Securities offered through Yahda yahda yahda.....yahda yahda yahda....You get the picture...My advice is to take it down immediatly and pass it by your B/D...PM me if you have any questions.
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Wayne B., CLU, ChFC, CFP
MDRT 5yr qualifier
Check out the deductible for medicare deductible part b under uni care. It is no longer $110...hard to navigate in the senior section, other wise looks great
Thanks all, for the input. I really do appreciate it.
I have taken a lot of your input to heart and made some changes, which I hope make it better. The stock photos had always kind of bugged me, so I made some images of familiar scenes around Austin that swapped out the cheesy ones in the top table. And then a Texas flag in the space below. Even though the flag's just on the main page, I think it's a huge improvement. I'll probably change the backpages to something Texas-related, as well. Like Bevo (the UT mascot) or something...
Check Out My Website
), I named my company Entre Nous Financial Services. And before anyone says, I'm also Series 7 and 66 licensed, so that's why I chose to go with 'financial services' as I do those services, as well.
Re: Check Out My Website
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