To start off with let me tell you what this idea will help you do. First it will put your in front of some local businesses, that you might talk to about Insurance. It will also put your in front of parents, church groups and a lot of groups I love to be in front of. It will also put your ad out to 1,000’s of prospects for free, while helping others.
This idea is simple and could also help other people besides yourself.
Have you ever seen those little coupon books/fundraisers that youth dept or fund raiser sell for $5 to $10?
Right now a lot of restaurants and business are struggling and they need more business. They are spending money on advertising to bring in business. Also youth depts/groups need money and are doing all kinds of fund raiser where they don’t keep much of a profit from.
Most of the restaurants are willing to give you a 10% coupon if you tell them what you are doing and how you will do the work for them and they don’t have to pay for the printing or anything. You can also find some other businesses that will give you a big discount.
You would be surprise on how many little ads you can fit onto a coupon book the size of a business card. You will also put a copyright stamp on them.
My 1st couple of years in this business all I did was chased new homeowners and got businesses to give them free stuff that I brought to them. I was like the welcome committee. Clients loved the coupon books and free gifts. But let me get back to the idea.
My boys are both scouts and were always selling the popcorn and trying to raise money for the scouts. My youth dept at my church is always doing car washes and things to raise money also.
What if they could charge $5 a coupon book and it only cost them a nickel to make? They make $4.95 each coupon book they give out. Every youth dept and group loves fundraisers that work and brings in good money.
Think about all the people you help including yourself. You will get to talk to local businesses. Which you can also prospect to and get relationship with. What if you raise $1,000 for a youth dept or the scouts? All those parents will know who you are and what you did to help them.
You really own these cards and allow them to use them. So you decide what goes on the cards. Of course you are going to add your free services to the cards or something that you come up with.
You will end up approaching businesses, churches, parents, and groups.
You can also have as many of these cards as you want to hand out as a prospecting tool or gift to your clients. You can go door to door or do whatever to pass out these cards. You can also put these cards with something else that you are handing out.
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Mark Rosenthal aka markingriffin
IMO/Ins Agent/Agent Trainer/Free Advice markcrosenthal@aol.comwww.realfastservice.com
Please visit mywebsite to learn more about me.
Email me for my Free Prospecting MP3 Tapes.
Sure, bottom line is that you want to get in front of business owners, parents and groups of people. You will also put your ads on the fundraiser card. So it will be a free way to help people and help yourself at the same time. You can also keep some of the cards since you own them.
SOme printing companies will even give you the cards for free.
So basically the idea is to contact local organizations/restaurants who do fundraising/ need more business, ask them to agree to 10% coupons, and then go around and sell them for $5.00?? I understand that it will put you in front of a lot of people but seems a little backwards. of course you put your own "coupon" in there but I'm not sure I get it.
I guess this is meant as a "foot in the door" type but I'm not sure selling coupons or popcorn on behalf of the boyscouts will be the best way. I'm I missing something?
You are missing a lot. THis may not be the thing for you. First thing, it puts you in front of people like businesses, which gives you are a reason to talk to them, and offer them your services also. This will also put your ad in front of 1,000's of prospects for free. You also get a free ad on the coupon book. I have my free living will and a book on retirement. It is not just 10% off. Example we have a free butter ball from the pizza place. The cub scouts made over $2,200 doing this. Guess who they love now and you would be able to talk to get in front of all of them and tell them what you do. Parents are great prospects. This is the little card that fits in your wallet.
THis is not for everyone, but for the agent that has nothing else to do, or try and this is all free to you. You will also end up with tons of the cards for free to give to your clients and reward existing clients.
If you just had to, you could charge 1.00 a card to the fundraiser group to cover your time and effort.
Lets not forget that you don't sell these cards. The groups that you help raise the money do. You could have a group of 100 kids working for you. My youth group at church made tons of money doing this and I was just glad to be in the loop.
I love know that I'm helping people, getting in front of business owners that want to talk to me, getting in front of church folks, parents and my ad is being seen by 1000's of people in my area for free. But if this is not for you, then go buy some leads and good luck with that.
Are you talking about a card that is swiped at a register or are you talking about a book with several coupons that you tear out. Could you post a pic of the one you did or PM it to me.
It looks like a business cards with about 6 to 10 ads on the front and back.
So each ad would be pretty small but you can have a lot on each card then.
I guess I'm starting to see how this could work. Getting your free ad in front of a lot of people and meet business owners etc in the process. The scouts/church group would benefit a lot from this too and I can see how that would open up the door to the parents.
I might just have to give this a try sometime. I would love to see an actual picture of the card though if you have it available.
I like Mark's idea. Like a business card coupon magnet that goes on the fridge being one of my thoughts. It gives folks a reason to hold on to your business card.
Any Printing company can make it. SOme might even do it for free because it is a fundraiser. The kids at school sell it for $10.00 The scout sell it for $5 Don't forget it cost a nickel to make at most. My wife buys one every year from the school. My wife keeps one every year. SHe will get the new one soon and I will share it with you.
www.speedyfundraiser.com is a local company here in Griffin that makes them and they charge the business on the card and the fundraiser company. You are not charging the business, and are allowing the fundraising company to keep all the money, unless you want to charge a dollar a card to cover your time.
AlRIGHT HOW ABOUT THIS. i GO 2 LOCAL BUSINESSES. THEY TELL ME WHAT THEY WANT TO GIVE AWAY, (DISCOUNTS,FREE SODA,ETC.ETC) i T COSTS THEM NOTHING. i WILL DO IT WITH A COUPON. i WILL GET THEM OUT TO THE PEOPLE.(I WILL DO THE LEG WORK)- (SO FAR THEY HAVE DONE NOTHING EXCEPT GIVE AWAY SOME SORT OF INCENTIVE TO COME TO THIER BUSINESS) BUT ON THE BACK OF EVERY COUPON IS MY AD. "MICHAEL ALLEVATO- LIFE HEALTH " MUTUAL OF OMAHA ETC,ETC (AND MY SMILING FACE) SO THAT IT LOOKS LIKE IM GIVING AWAY THE DISCOUNTS. NOW WHOS THE HERO!! NOW WHOS THIER FRIEND!! NOW WHOS THIER AGENT!!.........THATS MY TAKE ON IT......MICHAEL ALLEVATO
I think it would work in both situations. Although if you just hand them out yourself you are not the hero you think you are. If you help everyone on the cards get business and raise money for the local charity or school/scouts then you are a real hero. I can see local news talking about how you are helping local businesses and schools at no charge to them! WOW now look where it is going. News Coverage Hmmmmmmm.
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Excalibur Benefits
Larry Roberts
Larry.Roberts(at)Excaliburbenefits. com
How many of these coupons would you have printed up? Two sided? Color quality? Now you're talking about money, in my opinion.
I should get one in very soon to post. They cost a nickel to make each. That is if the printing coupon does not give it to you for free.
I bet you have seen these cards before from fund raisers. A lot of the schools have them. I just bought one last week, to show you guys what the avg one looks like.
Coupon Book Idea, by Mark Rosenthal
Re: Coupon Book Idea, by Mark Rosenthal
Thanks Michael Allevato.
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