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Discussion on Critique My Telemarketing Script Please within the General Insurance Agent Discussions, part of the Insurance Agents and Brokers Forum category.
TheInsuranceLady,
There has been a lot of good advise offered to you. What you sell depends a lot on what ... |
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Views: 2632 - Replies: 88
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02-06-2008, 09:54 AM
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#61
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Expert
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Re: Critique My Telemarketing Script Please
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TheInsuranceLady,
There has been a lot of good advise offered to you. What you sell depends a lot on what you like to sell. Both health and life sales can be very profitable and often one leads to the other.
Closing is a skill that can be acquired with coaching and practice. There will be a cost to gaining that skill in unclosed leads. A good GA knows that they will not make money until the agent makes money. I have found that giving the new agent a script is not enough. I get on the phone with them and let them hear me close a deal or two. Then I listen to them and give them tips.
One thing for sure is that I feel generating leads is a waste of time. I prefer to spend all my time selling. Eventually, you can get to the point where you can afford to buy 15 life leads per week and close 6 and place 4. That will net you between $2000 and $3,500/week.
Best of luck to you,
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02-06-2008, 10:02 AM
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#62
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Join Date: Sep 2006
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Re: Critique My Telemarketing Script Please
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So you're telling me you have agents who are getting 15 leads a week and making six figures?
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02-06-2008, 10:35 AM
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#63
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Join Date: Sep 2006
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by ims01
One thing for sure is that I feel generating leads is a waste of time. I prefer to spend all my time selling. Eventually, you can get to the point where you can afford to buy 15 life leads per week and close 6 and place 4. That will net you between $2000 and $3,500/week.
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Ed, color me suspicious, but these numbers don't seem realistic. May I ask how many agents you currently have attaining this on a regular basis?
In the interest of full disclosure and transparency, do you also sell leads?
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GoGators
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02-06-2008, 11:17 AM
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#64
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Join Date: Sep 2006
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Re: Critique My Telemarketing Script Please
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I think in the interest of full disclosure Ed seems to be interested in a bit of recruiting. Maybe he thinks a few of us were born yesterday.
He's a bit of reality:
15 leads and 20% answer
3 leads answer
Deals = 0
Sound more like it?
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02-06-2008, 11:37 AM
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#65
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Join Date: Sep 2006
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by healthagent
I think in the interest of full disclosure Ed seems to be interested in a bit of recruiting. Maybe he thinks a few of us were born yesterday.
He's a bit of reality:
15 leads and 20% answer
3 leads answer
Deals = 0
Sound more like it?
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Yes, it does.
However if you are a lead vendor, you make money sale or no sale. Good position to be in.
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02-06-2008, 11:42 AM
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#66
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Join Date: Sep 2006
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Re: Critique My Telemarketing Script Please
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Or if you're recruiting mass numbers of agents who actually believe they can just buy leads and sell online you'll also make money. I'd ask for some type of proof of this "15 leads returning $2,500" but why waste my time.
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02-06-2008, 03:08 PM
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#67
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Guru
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by padthaiforlunch
How about a lead in with DI? Has anyone tried that?
"Hi, this is Pad with American Liberty Financial. I specialize in protecting families from financial disaster. If you were hurt tomorrow, how long can you afford to go without a paycheck?"
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"Risk is not about losing money, it’s about losing opportunity to make money." Truth 7 Home Page*-*John Girouard - The Money Mythbuster
I switch it up as in my "Change Up" with DI, if I'm out and about in familiar territory I'll switch over to DI at times.
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04-01-2008, 06:53 PM
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#70
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Guru
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by padthaiforlunch
Now then, does anyone have a cold call lead in for life?
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Mr. Johnson, this is Bob Levine. I'm an insurance agent. Just one quick question, in the past 12 months, has anyone sat down with you, and confirmed that the amount of life insurance you have is enough?
Yeah, no, I'm not interested.
(That's not what I'm asking.) In all due respect, sir. Has a Professional sat down with you, looked at your policy, explained it to you, and said, "Yep, you're good to go!" All I'm asking is for enough time to answer your questions, and lend an impartial opinion. I'll only stay long enough to answer your questions, and won't even bother you for a cup of coffee, fair enough?
The call should, in 15 seconds or less, answer: - Who you are
- Why you are calling
- Why they should stay on the phone to talk to you
After the brush-off, you should: - Clarify your position
- Ask for permission/time
- Get a "fairness" reading

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11-15-2008, 11:00 AM
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#71
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Expert
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by cadylou
Ok, what about saying something like - I'm calling to see if you "qualify" for our exclusive programs. Not everyone does, and I don't want to waste your time. Can you answer just a few questions? we'll know quickly whether or not you're a candidate. If not, I'll be on to my next call & the luckiy recipient!
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"Exclusive Program"?
Are you serious?
Exclusive to whom?
You?
Surely not the business.
On the whole I do agree with the modifications to the script, I'm going to adapt this myself and use it for my cold calling, I'm doing B2B in person prospecting.
I'm saddled with a little thing called "compliance" here. Were I to mention words like "exclusive" "30-40% discount.." during a pitch, and failed to deliver, there'd be hell to pay with my GA and with MassMutual, as well as the other carriers that I have.
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11-15-2008, 11:09 AM
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#72
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Guru
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Re: Critique My Telemarketing Script Please
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Quote:
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I'm saddled with a little thing called "compliance" here. Were I to mention words like "exclusive" "30-40% discount.." during a pitch, and failed to deliver, there'd be hell to pay with my GA and with MassMutual, as well as the other carriers that I have.
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PM me if you want help, I telemarket just about everyday and I can't see why my script wouldn't be compliance approved. Also, why does Mass care about you calling for health insurance. One other Mass producer I know set up a seperate business for calling on health insurance and Mass told him he doesn't have to run any of that through compliance as it's an OBA. Even when working with a B/D, I've never run a script through compliance.
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11-15-2008, 04:17 PM
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#73
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Super Genius
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by Delta76
PM me if you want help, I telemarket just about everyday and I can't see why my script wouldn't be compliance approved. Also, why does Mass care about you calling for health insurance. One other Mass producer I know set up a seperate business for calling on health insurance and Mass told him he doesn't have to run any of that through compliance as it's an OBA. Even when working with a B/D, I've never run a script through compliance.
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You mean you didn't run the script through the broker-dealer CCO for insurance or securities?
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BiggitySwat - Licensed Stockbroker
Life and Health Licenses, Series 7, Series 66.
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11-16-2008, 01:28 PM
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#75
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Guru
Join Date: Apr 2008
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Re: Critique My Telemarketing Script Please
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Quote:
Originally Posted by padthaiforlunch
Now then, does anyone have a cold call lead in for life?
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Hi Mr Biz-owner... my name is Pad and I am calling to see if you have taken advantage of the new lower cost of term life insurance within the past two years...? Yes/No..
Term life is one of the few products that have significantly dropped in price due to competition and the increased life span of the avg American today. If I can gather a couple of pieces of info from you, I will be glad to fax or email a no-cost quote to you. What is your DOB...? S/NS, Ht/Wt, Face Amt of current Life Ins..? blah, blah...
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"A successful man is one who can lay a firm foundation with the bricks others have thrown at him."
David Brinkley
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11-16-2008, 04:19 PM
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#76
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Guru
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Re: Critique My Telemarketing Script Please
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Well there you go. Just make a sticky of your post for all new kids who are sure to come along.
Quote:
Originally Posted by SportsNut
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