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Dear users, I came by a post titled "Direct Mail Based Marketing System " which I really found interesting. It's supposed to be a turnkey ...


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Old 06-08-2009, 01:51 PM   #1
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Direct Mail Based Marketing System             Go to Top

Dear users,
I came by a post titled "Direct Mail Based Marketing System " which I really found interesting.
It's supposed to be a turnkey system for prospecting, including 150 leads per month for a really low price.
What I really found strange is the total lack of interest in the post and the few hits and responses.
Anybody had experience with this company?
Advisors Prospecting & Leads Programs Details
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Old 06-08-2009, 02:30 PM   #2
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Newby on Direct Mail Based Marketing System - Insurance Agent Forum
 
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Originally Posted by ameneses54 View Post
Dear users,
I came by a post titled "Direct Mail Based Marketing System " which I really found interesting.
It's supposed to be a turnkey system for prospecting, including 150 leads per month for a really low price.
What I really found strange is the total lack of interest in the post and the few hits and responses.
Anybody had experience with this company?
Advisors Prospecting & Leads Programs Details
That is 150 letters mailed cold NOT 150 leads.

This may or may not be a bad system but 150 letters mailed with YOU licking and stamping them and with you calling behind them MAY be effective but YOU are doing all the work.

Just buy Activator and cut out the middleman. Activator Your Key to CRM on demand from Mastermind
------------------------------------
J Scott Burke
Funeral Preplanning
Life Insurance
Medicare Supplements
Long-Term Care Insurance
Annuities
Indiana, Kentucky, Tennessee
www.newburyfinancial.com
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Old 06-09-2009, 09:30 AM   #3
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Re: Direct Mail Based Marketing System             Go to Top

Ameneses54- I agree with you. Both AdvisorsProShop and Activator seemed interesting so I checked out both products.

It looks like Activator is mainly a CRM and can sync with your existing CRM providing you with marketing tools. But it doesn't look like it will provide you NEW contacts, and that is something I really need. I am just beginning in the industry and I need more contacts! Activator is very expensive compared to AdvisorsProShop, too. It's $1200 and there are all of these confusing add ons. It seems like it would be a great fit for an experienenced agent.

AdvisorsProShop provides you with a way to send direct mail to 150 monthly, which is what I need if I'm looking to build a client base. It does appear that I will be doing the mailings, but I noticed an option for them to mail for you. I would like to know what the letters say because the content can make or break a marketing campaign.

I'm still doing my research, but I'll keep you posted as to what I discover and what I decide to choose for my marketing tools.
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Old 06-09-2009, 09:56 AM   #4
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If you guys think mailing 150 letters per month is going to build a client base, you have a lot to learn.

For cold intro letters you mail in the 1000s per mailing to a qualified list. Then you contact the replies and sell some. Others will be qualified but the timeing isn't good now. That's what you use Activator or any trickler mailing system for. Stay in touch. Don't let them fall between the cracks.
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Old 06-09-2009, 03:16 PM   #5
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But can Activator provide me with 1000 people?
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Old 06-09-2009, 03:40 PM   #6
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Originally Posted by MountainView View Post
But can Activator provide me with 1000 people?
What does 1000 people cost? $30 ?

You just import them into your database.

I'm not saying that Advisor pro shop is a dog...I don't know anything about it.

But you want your general mailers to be in the thousands NOT hundreds. And your drip marketing needs to be on your targeted leads that you have already qualified. NOT random people from a scrubbed list vendor.
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Old 06-09-2009, 05:44 PM   #7
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I agree with you.
Where can I get a list of 1000 people that are qualified?
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Old 06-09-2009, 05:50 PM   #8
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Originally Posted by MountainView View Post
Where can I get a list of 1000 people that are qualified?
Have you tried listofathousandqualifiedpeople.com?
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Old 06-09-2009, 06:48 PM   #9
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I think that last post was being a smart-ass ?? not sure but would put money on it!!
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Old 06-09-2009, 07:28 PM   #10
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Originally Posted by annuityseller View Post
I think that last post was being a smart-ass ?? not sure but would put money on it!!
You're right first try! Old Moon-Man was joshing you... What you want is:

Listofathousandqualifiedpeople.org

Get'er done.
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Old 06-09-2009, 09:56 PM   #11
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Here is marketing 101

1. Get a database. Frank's YIO, ACT, I-Relay etc.

2. Have mail leads mailed out by the 1000's by a direct mail company. Do NOT import these lists into your database. You do NOT want to pollute your database with unqualified people. If you do that, you may as well call the phone book, your database.

3. As you get leads from your mailings, referals, and other prospecting methods, you enter your clients and QUALIFIED prospects into your database. You drip mail from your database to cross sell, ask for referals, and keep in touch with qualified prospects.

Before you know it, you will own your own list of thousands of qualified prospects.

Take it or leave it, that's how I do it. Works for me.
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Old 06-10-2009, 05:47 AM   #12
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Newby Your The Man!!
Greenhorn
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Old 06-10-2009, 06:31 AM   #13
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Originally Posted by Greenhorn View Post
Newby Your The Man!!
Greenhorn
That's what I keep telling everybody!
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Old 06-10-2009, 09:25 AM   #14
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Thank you so much Newby for taking my question seriously! I really appreciate the help. So what I need to do is find a direct mail company that can mail out 1000 mailers. I don't have many contacts, and what I was seriously asking before, but I only got fake answers, is where do I go to get 1000 prospects to mail to??? Or where do I go to start building my list? Thank you
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Old 06-10-2009, 10:34 AM   #15
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Originally Posted by MountainView View Post
Thank you so much Newby for taking my question seriously! I really appreciate the help. So what I need to do is find a direct mail company that can mail out 1000 mailers. I don't have many contacts, and what I was seriously asking before, but I only got fake answers, is where do I go to get 1000 prospects to mail to??? Or where do I go to start building my list? Thank you
There are a lot of them. Many are discussed on this forum if you do a search. Here are some that came up just from me typing insurance direct mail into Google.

Insurance Direct Mail That Gets Your Phone Ringing!

Cana Direct Mail Services

Direct Mail Annuity Leads, Medicare Supplement Leads, Medicare Advantage Leads, Final Expense Leads, Burial Insurance Leads, Reverse Mortgage Leads | 4RM Leads

Senior Insurance Leads

Direct Mail Lead Generation - Direct Mail List Brokers - Direct Mail Mailing List

This really is the kind of thing that your upline is paid to help you with. Your IMO, FMO or whatever MAY have a proven lead system that works well for the products you sell.
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Old 06-10-2009, 10:35 AM   #16
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Originally Posted by MountainView View Post
Thank you so much Newby for taking my question seriously! I really appreciate the help. So what I need to do is find a direct mail company that can mail out 1000 mailers. I don't have many contacts, and what I was seriously asking before, but I only got fake answers, is where do I go to get 1000 prospects to mail to??? Or where do I go to start building my list? Thank you
I have been using Lead Concepts for several years and have been very pleased with them. The big difference in one company and another is how frequently they update their information.

I have gone to other companies and when I contact the people they gave me I find out that the person dies three years ago or hasn't lived there in the last five years.
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Old 06-10-2009, 03:34 PM   #17
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[quote=ameneses54;163637]Dear users,
I came by a post titled "Direct Mail Based Marketing System " which I really found interesting.
It's supposed to be a turnkey system for prospecting, including 150 leads per month for a really low price.
What I really found strange is the total lack of interest in the post and the few hits and responses.
Anybody had experience with this company?


I researched the product pretty extensively, and it says your getting 150 local, demographically targeted prospects for $89.95. Granted, it's not 150 hot leads, but who's going to sell 150 hot leads for 89.95? LOL Last I saw a "shared" lead (one that's been resold up to 5 times according to the nations leading leads company) was $19.95 per name! So, in all fairness, the Prospect-Pro system is quite the value considering you also get letters, a CRM, a web response system, and telephone numbers when available.
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Old 06-10-2009, 05:18 PM   #18
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[quote] Last I saw a "shared" lead (one that's been resold up to 5 times according to the nations leading leads company) was $19.95 per name! [/quote]

Way, way too much. A shared lead as you describe is in the $7-$10 range.
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Old 06-10-2009, 09:39 PM   #19
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MountainView,

I'm a strong believer in "if you THINK it will work, then it WILL work." So I don't want to squash your hopes for this thing.

But I would strongly recomment that you invest that money into Frank's YIO database and buy 1000 leads for whatever product you want to focus on.

Start building from there little by little and you will be successful.

If you're on a real tight budget, work your warm market (friends and relatives), market to a church directory, market to people you find in the newspaper.

Frank will give you FREE training on selling Med Sups if you buy his database. That is HUGE!

...and no, I'm not on Frank's payroll.
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Old 06-17-2009, 08:49 AM   #20
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Originally Posted by MountainView View Post
I agree with you.
Where can I get a list of 1000 people that are qualified?
Get in your car, take your laptop, and drive to the local Registar of Deeds office. Ask them if they have a public terminal. Pull up the list of Trust Deeds, here in TN its category TD. Copy them 1 entry at a time, each name on the deed, the address, the bank that did their mortgage, and the amount. If you aren't awful at typing, you can do about 50-100 per hour. 10 hours in the office = 1000 people with new mortgages in the areas you drove to. You can get MUCH fresher info this way. Start there, you can just mail them with Life/Disability Ins Mailers advising them about paying off their new loan in the case something happens to them. Go to the Library, take the newspaper (I know, shocking) and pull the announcements section about new births and marriges. Look those up on whitepages.com, or whatever directory you want to use. In smaller towns, large agencies are NOT farming this data. You might spend a week compiling 6 months worth of data in this manner, but you are going to be the only person working this prospect pool in a smaller town where it isn't being actively farmed.
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