Maybe they are just unfriendly to the plans who try and act like they are something they aren't.
I know of quite a few discount plans that are marketed in NY, and haven't been sued by NY or shut down. But those plans are clear what they are and what they are not.
It was so funny working at a call center that sold Atlantis
HMO in NY and discount plans.
Speaking to an 22 year old graduate, ok we have the
HMO here for $400 a month, or this discount plan for $129.