Is there such a thing in this industry "as a source for good leads"?
NONE....You need to work a combination of things consistently, using many sources. then u will have great luck. a daily work model is what you really need to see it in action. i would be glad to pass it on.
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Originally Posted by jas2250
Is there such a thing in this industry "as a source for good leads"?
[COLOR=#ff0000]There is no easier sell than a referral!!!!!! You just have to ask for them
[/COLOR]
If you dont ask for referrals every time, consistently you are missing the boat. They will never be more receptive than when they just trusted you with their life and handed you a check, credit card or account information!
Everyone has either seen the sales presentation DVD showing how to get referrals, has seen it during training or hopefully has their own successful way to get referrals at the table every time.
REMEMBER THE RULE: 20% of clients will always give referrals, 20% will never give referrals and 60% will give them WHEN THEY ARE ASKED!!!
[COLOR=#ff0000]NOTE: This rule is different when it comes to wrapping a presentation/application with burial assistance/life insurance and critical illness...80% will always take it if it is presented as part of the plan, 20% may take it IF YOU TRY TO ADD IT ON AS AN "ADD ON" and 20% will always say no! Always add it and present it as part of the plan.[/COLOR]
Last edited by DavidD1 : 08-23-2009 at 10:26 PM.
Reason: Posts merged
Is there such a thing in this industry "as a source for good leads"?
THey are hard to find and the agent that know where to find them don't share the info. If they find GOLD they don't want others trying to come in behind them.
I've not heard anyone bragging about good leads in a while.
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Mark Rosenthal aka markingriffin
IMO/Ins Agent/Agent Trainer/Free Advice markcrosenthal@aol.comwww.realfastservice.com
Please visit mywebsite to learn more about me.
Email me for my Free Prospecting MP3 Tapes.
There really isn't any silver bullet that works for everyone in every market with every product. What you should do is take a look at what other people marketing your same lines are doing. For example, if you want to do Final Expense you should know that folks do direct mail, telemarket, internet leads, etc and find out what folks in your area are doing. If you know everyone is doing direct mail and telemarketing, it's probably because they've tried internet leads and didn't have success with them. Once you know what people are doing you should try each of them out and find out what works best for you.
On another thread a user had posted they thought autodialers don't generate leads and wont give a good ROI. Funny story, a friend of mine spent $200 on dialer leads and wrote over $4k in life insurance premium. He has great contracts, but even at a 100% contract that's a pretty healthy amount of premium to write on $200 worth of leads. The point of the story isn't that my friend wrote a lot of business or that autodialers are the greatest lead source, but that it's important to try different lead types to find out what works best for you in your area with the product or products you're selling.
It should be through a proper and strategic marketing plan. If there are previous leads that you think might be useful then make a little overhaul and start from it. Establishing a good reputation of the company can also attract leads.
In order to get leads you need to network with the people that know, network, and communicate with the people that you want to sell to.
If you want to make your primary market young families you should try to network with daycare center owners, pediatricians, or anyone that has constant contact with married couples and their young children.
If you want to make newlyweds part of your game plan you can try networking with reception halls, wedding planners, bridal shop owners, etc.
If you want to do mortgage protection you should network with mortgage brokers, real estate agents etc.
You need to figure out who you want to target and then start meeting people that know the people that you want to sell to.
Also, you need to hit the phones and do cold calling, you need to do walk ins on small business, you need to ask your friends and family (not for sales but for referrals!)
When you ask people for help building your business they will usually help you. People like to help their friends and family, especially when it doesnt cost them anything.
Look at some of the prospecting systems that Mark posts.
Also, look up the 20 point daily activity sheet.
That should get you started!
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I am proud to have voted for Ron Paul.
Tomfromtheshade, I tried looking up the 20 point daily activity sheet, is there a specific one you were referring to? I searched that phrase on google also and all I got was links redirecting me to this post. Any suggestions? <br /><br /><br />Posted from iPhone
I will try to post when I get back to the office but it works like this if I am on the same page. Sell a policy 5 points, make an appointment 1 point, talk to a person 1 point(not voicemail, not hey how are you , but asking for a meeting, and not delivering a policy), get a referral 1 point ect.
NONE....You need to work a combination of things consistently, using many sources. then u will have great luck. a daily work model is what you really need to see it in action. i would be glad to pass it on.
- - - - - - - - - - - - - - - - - -
[COLOR=#ff0000]There is no easier sell than a referral!!!!!! You just have to ask for them[/COLOR]
If you dont ask for referrals every time, consistently you are missing the boat. They will never be more receptive than when they just trusted you with their life and handed you a check, credit card or account information!
Everyone has either seen the sales presentation DVD showing how to get referrals, has seen it during training or hopefully has their own successful way to get referrals at the table every time.
REMEMBER THE RULE: 20% of clients will always give referrals, 20% will never give referrals and 60% will give them WHEN THEY ARE ASKED!!!
[COLOR=#ff0000]NOTE: This rule is different when it comes to wrapping a presentation/application with burial assistance/life insurance and critical illness...80% will always take it if it is presented as part of the plan, 20% may take it IF YOU TRY TO ADD IT ON AS AN "ADD ON" and 20% will always say no! Always add it and present it as part of the plan.[/COLOR]
I would say 10 bills is fair, what would you do with that many leads,
How did/do you get them
I don't know what I'll do with all these leads. Let them age? Hire sub-agents?
I don't want to reveal the source on a public forum. The calls are made by a third-party on a very favorable basis. The purpose of the call is not to generate leads. The leads are a by-product. For now the leads are in Denver.
Last edited by padthaiforlunch : 09-23-2009 at 01:17 AM.
Reason: Posts merged
Getting Leads
Linear Mode
