Quote:
Originally Posted by MJ1
Horse Market- This is a untapped market, I find that the average policy premium for auto and home is about $1000.00 more and I get the opportunity to up sell other coverages. I get good referrals from this market. I have also been invited to speak at horse club meetings. To access this market I set up a table at different horse events in my area, I am also going to start setting up a table at different feed stores on Saturdays. I am trying to start a direct mail campaign.
Coverage you can sell to the horse market:
Livestock Liability
Medical/surgery
Mortality
Business- stable, riding lessons, trail riding clubs
Anybody else have imput on this market
|
I didn't know horses could read.
Yet another niche market that you could do well with. I use to sell gift merchandise at horse expos, and met some of the nicest people. I also found that many horse owners tend to be self-employed, at least the ones with the $25,000 plus horses.
I helped a friend of mine re-locate to Ocala Florida once, and had the pleasure of driving two of their racing horses in my trailer. One was worth $200,000, and the other was $300,000. Talk about being nervous behind the wheel. They bought into this 60 acre operation with a common track and boarding facility in the middle, shared by three other owners. Each owner had 5 acres to build on. The horses lived a better life than I did.
</IMG>
Horse Market
Linear Mode
