Originally Posted by slushhhpuppie
www.customeraq.com
Looks like a pretty innovative way to qualify potential buyers and have them contact you.
But, at
$12,000 UPFRONT, as well as $7.25 per client referred (not to mention the $10,000 annual renewal fee) it seems pretty risky.
I couldn't stop laughing after the sales rep pitched me the "low cost of $11,999!"
Don't get me wrong--its sounds like an interesting idea. However, and I don't think I'm alone here, I'm not willing to front THOUSANDS of dollars for ANYTHING, let alone an insurance marketing gimmick.
The problem with this type of thing is YOU have all the risk, they have none. To me, the hype stops when they aren't willing to put their pocketbook up.
In this case, you can buy internet leads for $8 each, why pay them $12K upfront and then pay the lead as well? The arguement would be that the internet leads are shared, but, then, nothing on the internet is 'exclusive'. Nobody stops when they visit one site, unless they got the answer they want.
Yes, internet leads are lousy, but, in the end, if you work them, you'll make money. If you don't work them, you won't. Same with these referred leads.
Dan