Scroll down for a discussion on Inexpensive lead generation within the General Insurance Agent Discussions.
Hey everyone,
Can anyone educate me on inexpensive, but effective lead generation?
(Aside from referrals of course)
I've been told hundreds of times by co-workers ...
Can anyone educate me on inexpensive, but effective lead generation?
(Aside from referrals of course)
I've been told hundreds of times by co-workers to "increase my activity"
I realize that, but isn't there a way to work smarter, not harder?
Any thoughts on that guy Frank Rumbauskas positive or negative?
I think Frank's work is alright and it will get you sales. However, it should not be your only focus when starting out. Personally, cold calling is the fastest, least expensive way to generate leads when you are starting out. Remember, it isn't forever. The key is to work on a marketing program, give good service, and get referrals. After a while, you can start to phase out the cold calling (I'm not there yet).
What is 'inexpensive', and how much of a consideration is that?
If you invest $1500, and generate 60 appointments over two weeks, is that return worth the risk? Risk V. Reward, sometimes a credit card gamble is worth the neck out over the block
The lease expensive way is to get the leads yourself. Dialing manually is very difficult. Many of the agents on this forum license our crm's and make the calls themselves. You can get 2-6 leads per hour doing this. Give me a call personally and will let you demo it for 2 days for free.
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Gary R. Prado
President WWW.MarketingCampaignSolutions.com
Direct Mail, Professional Tele-prospecting, Data,
Specality list, CRM software, Lead Generation, Hot transfers, leads
MCS 3:1 dialers (AS SEEN ON JOHN'S BLOG AND THIS FORUM) $349 m-m No Setup fee
The premiere Marketing Company for the Insurance Industry!
I've been using a dialer system solely for marketing... please don't make the same mistake I did in just relying a dialer for lead generation. You must NOT be " one dimensional " in marketing. Perhaps, send out flyers, pass out business cards, by leads from reputable lead companies, build a website, canvassing BtoB, etc...
Build a good website and get it to rank in the search engines. It will take time and money, but the leads you will get are qualified, as they are searching for YOU!
Geoff...I don't mean to be picky...but is Fletcher licensed? If not, he probably should not be featured on your site. You never know who might be sniffing around.