I was reading a prospecting article by Steve Kloyda, and he recommended the following opening when cold calling:
"Hi, this is Steve Kloyda with XYZ Company. I know you weren't expecting my call, is this a convenient time to talk?"
Basically his point was that by asking, it is showing respect for the prospect's time and not coming across as someone who is barging in to start a dialog.
I can appreciate his point, but to me, it kind of reminds me of people who ask a question by asking if they can ask a question. If you just ask, or, in this case, present your brief opening explaning why you are calling, then it is out there to be addressed and then you can find out if they are interested or not, or if it is a convenient time to talk. Also, if they say no it is not convenient even if it is and hang up, you never got a swing at bat. Besides, when I am called by a salesman, the first thought that comes to mind is get to the point.
I look at the initial opening as a short window with the clock ticking to grab the prospect's attention. Asking if you can ask ticks down that clock. Anyone use this approach or have any thoughts?
P.S.: He also recommends doing away with the "How are you doing today" as part of your opening on a cold call, which I completely agree with.
"Hi, this is Steve Kloyda with XYZ Company. I know you weren't expecting my call, is this a convenient time to talk?"
Basically his point was that by asking, it is showing respect for the prospect's time and not coming across as someone who is barging in to start a dialog.
I can appreciate his point, but to me, it kind of reminds me of people who ask a question by asking if they can ask a question. If you just ask, or, in this case, present your brief opening explaning why you are calling, then it is out there to be addressed and then you can find out if they are interested or not, or if it is a convenient time to talk. Also, if they say no it is not convenient even if it is and hang up, you never got a swing at bat. Besides, when I am called by a salesman, the first thought that comes to mind is get to the point.
I look at the initial opening as a short window with the clock ticking to grab the prospect's attention. Asking if you can ask ticks down that clock. Anyone use this approach or have any thoughts?
P.S.: He also recommends doing away with the "How are you doing today" as part of your opening on a cold call, which I completely agree with.