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Old 08-19-2017, 09:52 AM   #1
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New Source of Annuity Leads New Source of Annuity Leads
I have an opportunity to work with a company that will source annuity leads- people interested in speaking with an advisor who have at least 100K to invest.

My question is...how much would you pay for this kind of lead?

Thanks,

Jay
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Old 08-19-2017, 01:57 PM   #2
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New Source of Annuity Leads Re: New Source of Annuity Leads
Originally Posted by JayOde View Post
I have an opportunity to work with a company that will source annuity leads- people interested in speaking with an advisor who have at least 100K to invest.

My question is...how much would you pay for this kind of lead?

Thanks,

Jay
Not nearly as much as you would hope. Why not tell us your prices and let us decide if it's worth it to contact you?

Or how bout a $1? since you're asking.
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Old 08-19-2017, 02:19 PM   #3
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Originally Posted by LGilmore View Post
Not nearly as much as you would hope. Why not tell us your prices and let us decide if it's worth it to contact you?

Or how bout a $1? since you're asking.
Heh heh thanks L!

I know that the highest quality annuity leads sell for $200-$300.

Our cost currently for these is $50...NOT internet-based.

We are looking to sell them at cost to test the quality, and replace any bad ones until 100% satisfied.

Our ultimate goal is to sell them at $200...which would mean they are high-quality.

Thanks again-
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Old 08-19-2017, 03:34 PM   #4
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New Source of Annuity Leads Re: New Source of Annuity Leads
You probably need to work on getting just a few customers that can work nationwide and then having them more or less buy out your inventory vs trying to earn trust with a lot of small lead buyers, especially if you want to be charging a premium.

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Old 08-19-2017, 04:20 PM   #5
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New Source of Annuity Leads Re: New Source of Annuity Leads JayOde is the thread starter for: New Source of Annuity Leads

Originally Posted by Josh View Post
You probably need to work on getting just a few customers that can work nationwide and then having them more or less buy out your inventory vs trying to earn trust with a lot of small lead buyers, especially if you want to be charging a premium.
Thanks Josh- appreciate the input!

I would prefer to do both...build relationships with a few IMOs/MGAs, but also develop partnerships ongoing with agents/advisors who would obviously see the value in the kind of lead we are going to be providing.
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