You might want to break it down (if we're talking about fegcorp.com) and then look up the various elements
Missed Fortune (Doug Andrew is pretty much the originator of the concept)
U First Financial and the Money Merge Account
They appear to be an FMO
with a twist. How you apply network marketing techniques, I'm not sure. If you understand the individual components, you would also know that they directly conflict with each other (specifically, Missed Fortune and the Money Merge Account).
I'm surprised they haven't thrown "Equity Key" into the mix. They probably will. Hope this helps.