There is some very important nuance here that is being ignored.
First and foremost, non-forfeiture products (i.e. cash value life insurance) is not lapse supported per se in the general actuarial sense of the term. That's not to say they absolutely do not exist.
The "loss" that an insurer faces for a non-forfeiture product that isn't lapsed isn't so much in the payment of death benefit since these products are mostly required to have reserves adequate to cover the death benefit. Rather the problem is in the rapidly increasing reserving requirements that come with age and the acceleration of the probability of death. In other words, the company is losing out on what it could do with the money because it has to hold onto more and more of it as part of the reserve.
And then there is reinsurance. This often wipes out any loss that could occur if the insurer faces a policy that does not lapse and instead pays a claim.
But also, and to be quite simplistic, if I have a whole life or universal life policy and I have a positive IRR on my premiums several years down the road and choose to terminate the policy and use the cash for something else, I don't know that I have necessarily lost. I don't have the death benefit, but there could very well be things that are not achievable since I have the cash and these things could be worth way more than the actual death benefit.
The company is happy, because the reserves that exceed the cash value it was holding onto are now released to do with whatever it wishes and I'm happy because I have my money to do what I wanted.
It's not a zero sum game as has been suggested. For true lapse supported products (level term insurance is the best example) it's extremely difficult if not impossible to "win" that bet.
First and foremost, non-forfeiture products (i.e. cash value life insurance) is not lapse supported per se in the general actuarial sense of the term. That's not to say they absolutely do not exist.
The "loss" that an insurer faces for a non-forfeiture product that isn't lapsed isn't so much in the payment of death benefit since these products are mostly required to have reserves adequate to cover the death benefit. Rather the problem is in the rapidly increasing reserving requirements that come with age and the acceleration of the probability of death. In other words, the company is losing out on what it could do with the money because it has to hold onto more and more of it as part of the reserve.
And then there is reinsurance. This often wipes out any loss that could occur if the insurer faces a policy that does not lapse and instead pays a claim.
But also, and to be quite simplistic, if I have a whole life or universal life policy and I have a positive IRR on my premiums several years down the road and choose to terminate the policy and use the cash for something else, I don't know that I have necessarily lost. I don't have the death benefit, but there could very well be things that are not achievable since I have the cash and these things could be worth way more than the actual death benefit.
The company is happy, because the reserves that exceed the cash value it was holding onto are now released to do with whatever it wishes and I'm happy because I have my money to do what I wanted.
It's not a zero sum game as has been suggested. For true lapse supported products (level term insurance is the best example) it's extremely difficult if not impossible to "win" that bet.