I joined LinkedIn a few months back and it occurs to me I don't really know how to capitalize on this network. I have 64 connections, 3300+ 2 degrees away and over 306,000 contacts available to me.
I know others, including some on this site (Sam & #2 come to mind immediately) have used LinkedIn in their business.
How do you use it? Specifically, how do you use it to generate leads? Is there a "how to" guide?
I really feel like this is a resource that is underutilized, at least in my case.
Although, I haven't used linkedin to generate leads, it seems you can ask for introductions through your contacts in order to communicate with their contacts rendering a warm lead.
In my experience the best parts of linked in for health agents are the answers section on individual insurance and the recomendations section.
Answering questions gets your name out to all of the people in your total network. I received 1 call from answering a question.
The recomendations section is where you ask your clients who are linked up with you to write an endorsment about you. The more you have the higher you are listed in the services section. I got 2 leads from this.
Those results are not great but there is potential. I really do not put that much time into it though.
I am also with LinkedIn and I receive leads through contacts that I have made over time.
I used to work for Raymond James Financial Services and I sent an email to all the Raymond James linkedin contacts just letting them know who I am and if they need my services just to contact me anytime.
But i tell you one thing I have noticed is recently alot of spammers that just joined LinkedIn are calling me about Financing, one called me about signature letters to clients, and a BGA keeps calling wanting me to sign with them.
These are the types that before selling on LinkedIn were door to door salesmen selling Kirby Vacuums with the foot in the door...LOL
Since you are local, contact Jack Beecher (he's in my LinkedIn network), and have him give you a class on it. Jim Browning, also here in the Atlanta area (up in the Roswell area, specifically) is the LinkedIn Guru around here. Jack can give you his number.
Using the Q & A and the People and Company Tabs will allow you to do research and find an affiliated partner to do seminars and meetings with. You help them and they will help you.
That's how I use it.
I actually have a few clients on LinkedIn. It's also a great way to get referrals for business.
I'm on linkedin too with my real name of course...Natalie Harper. This is a good forum. And to think, I almost did not sign up because it looked so generic. Happy I did though. I do feel the support.
There is absolutely nothing generic about this forum. You can get good advice, have a few laughs (which we all need from time to time) as well as taken to task if you try to BS folks.
So Natalie Harper is your real name? Have you ever talked to the Gov. about a Senate position?
Bill, it looks like your pedophile counseling is not working. Sorry to hear that. I had hoped you had put that behind you.
I was joking about your lack of familiarity with those forums.
When I think of facebook, myspace and things like that, all I know is that my daughter and her friends have "pages" and play online with that stuff all of the time.
There is absolutely nothing generic about this forum. You can get good advice, have a few laughs (which we all need from time to time) as well as taken to task if you try to BS folks.
So Natalie Harper is your real name? Have you ever talked to the Gov. about a Senate position?
Reading comprehension, I said the forum looked generic. I appreciate the site's content as I shared it is a good forum.
Don't get me thinking about the stench around our guv.
LinkedIn, Facebook and MySpace are all great sources for building relationships and adding to your clients. I have been very lucky in LinkedIn join groups and answering questions.
As long as people remember that you can't spam the heck out of everyone then the Social Media stuff works great for "word of mouth" marketing.
A friend is a Social Media Strategist that I work with to get the most out of my social marketing efforts. The bottomline line is to treat people with the same respect online as you would offline.
Twitter has been pretty good so far also. At first I thought it was silly but after I got a lead from it my opinion changed pretty fast!
LinkedIn
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