Selling LTCI Through the Workplace

Brian Anderson

Executive Editor
100+ Post Club
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"Long-term care insurance is the answer but most consumers aren't buying it. No problem. We just need to start offering it more aggressively through another channel – the workplace."

So says James Dettman, who recently joined ACSIA Partners. The LTCI-focused agency is making a push to sell LTCI through the workplace. (More in the article linked below.) Think they can make some inroads?

Insurance Forums | Company looks to make buying LTCI coverage common by selling through worksite
 
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