Originally Posted by moonlightandmargaritas
Do some marketing. Search the threads here, there's tons of good, effective ideas. Just about anything is better, and more effective, than cold calling.
You may very well be right. However, I have built a very good book of business doing my own telemarketing/cold calling. It has proven to be the most productive, cost effective, easiest way I have tried to sell insurance.
I only work the senior market and I sense that prospecting is much easier in the senior market than it is trying to sell "underage" (people below the age of 65) health and or life insurance.
The way I do it almost makes me feel guilty when I read posts by agents who are spending thousands of dollars each year buying "leads" and or paying telemarketers. I haven't spent any money purchasing "leads" for at least the last seven years.
Been there, done that but was spending so much money buying "leads" and "prospecting" that I couldn't afford the t-shirt. Now I have a whole drawer in my dresser full of t-shirts.
Medicare Supplements are my main thrust.
PS One can ask two agents about the best way to prospect and be guaranteed to get at least three "best" ways to do it.