Hey, I found some other good tools when optimizing your websites. They are free, and are found here -
LinkVendor - Professional SEO Tools
As far as the Google document...I followed it all last night, and apparently my site got searched by the google bots sometime this morning. I am Number 1 on google and Yahoo for the phrase Unemployment Protection Plans. Pretty good so far. Know I have zero'ed in on some more competative phrases, and will implement them the same way. Looking to get about 30k to 50k unique visitors per month. Thats my short term goal.