Originally Posted by jdeasy
Shenandoah released their new FE product to take the place of Golden Promise. Called New Vista.
Just a cursory look thru the rate guide and RNA has lower premiums. Maybe others do as well. I only compared to RNA. You must still do the phone interview at point of sale. The underwriting question are a little tougher than RNA or Americo and much tougher than LH.
Doesn't look at first glance that the product matches all the hoopla that was put out about it.
JD
You are completely correct.
This product has been much tamed down from where it started. This product originally would have been the most lenient final expense on the market. The release date was to be September 3rd and we promoted it like there was no tomorrow. After pulling back the original release date, it was released today.
It should still be a very sellable, decently priced Simplified Issue Whole Life product. It is called this because it covers ages 0-85. Especially in ages over 24, there are some real advantages in underwriting.
We think it will be much better than the Golden Promise, which anyone at Shenandoah will say had not remained one of the better final expense products.
The early application, which we had used in our recruiting efforts, had caused a lot of interest in this product. The home office had gotten inquiries from every major marketing organization in the country. This was when is was decided it was too good. Which it was.
This product has been filed as a Straight Through Processing product which will allow telephone sales. This is another advantage this product will have.