Originally Posted by robliano
Finally someone admits this, I've been butting heads (gently) with many agents about how important training is and how companies don't train you how to sell.
This has been going on since forever.
Most insurance companies train on product 90% of the time. The reason is because they think people buy because of their "financial strength", and quality products...
Problem is, that's NOT why people buy.
If the insurance companies were smart (and they aren't by and large) they would train 80% on selling/attitude/presentation skills and 20% on their product.
You can have all the "product knowledge" in the world, and if you have nobody to do it to, you're no better off than the guy who knew a hundred different positions to make love in.
Problem was, he didn't know any women.