Insurance Agent Forum

[moonlightandmargaritas]

Hmmm...somethin' might be up...

CORRECTED - CORRECTED-UPDATE 1-Coventry CEO quits; chairman to take over | Reuters

[souldeux]

Okay, question: I know that it's taboo to discuss an insurance company's financial solvency with a prospect (right?), but if I had someone waffling back and forth between, say, Coventry and Humana, would it be ethical/legal/compliant to show them this article to tip their opinion?

[moonlightandmargaritas]

You bet it would.

Who said it's "taboo" to discuss the solvency thing?

[souldeux]

I thought I remembered reading during my prelicensing coursework that you couldn't bring up an insurer's financial solvency in order to sway a prospect towards or away from a company. So, saying that Insurer 1 is rated A+ but Insurer B is rated C- is not okay. Is that not right? I thought it seemed a little fishy (not being able to discuss the stability of the company you're placing your health insurance with, weird), but I had forgotten all about it until now.

[moonlightandmargaritas]

That's exactly why you don't "tell" them anything!

Let 'em read it for themselves. Self-discovery is much more powerful than your words as a persuasive technique.

[souldeux]

Originally Posted by moonlightandmargaritas

Let 'em read it for themselves. Self-discovery is much more powerful than your words as a persuasive technique.

So true. People love feeling like they're experts; I'm as guilty as anyone