When people surf the net then decide to enter their personal info on some health insurance site to get quotes, what are they thinking?
Have you guys ever asked any of these clowns (a/k/a prospective clients) what were they thinking when they decided to divulge personal info on a website with no apparent licensed agent in site?
This just boggles my mind, how people can be so careless with their personal info. They go to sites that obviously have no licensed agent behind them and start spilling their guts about their personal info and then they seem quite surprised when they start receiving 15 calls within 15 minutes of hitting the submit button.
Do they never click the "about" button and even if they do, are they not somewhat suspicious when they can't find the name of a real human, much less one with an insurance license?
I would think that 9 out of 10 people wouldn't realize that there's a license involved. When a US Congressman gets caught up in one of those Nigerian fraud schemes, we know we have a problem!
That link made me remember--Chelsea is really *hot* (despite her dysfunctional family)
I agree that most people don't think about licenses. I can probably count on one hand the number of people who have actually asked me about my license info over the past 30 years.
But then again, they don't ask their doctor whether he has a license, or at least a valid one.
I wonder how people would respond if you warned them what is about to happen if they go to another site and push that little submit button?
Chelsea, Hot???????? She is the perfect example of the results of that Conan Obrien celebrity morphing sketch. As far as how people would react to the truth in regard to these sites - not well. I have mentioned it a couple times to folks and they just don't seem to get it. What really gets me is that you will get the same people several times over the course of the year. Maybe they are just trying to appear to be popular by having their phone ring constantly?
I feel that almost every single person that goes online thinks that after entering the info a quote will show up on the moniter. hence, ehealth insurance and how well they do.... here's what i have found in a limited study... about 200 leads. a growing trend of yahoo, hotmail and gmail address. clients are entering their "dump" or spam email address and they never check the mail in that box. how do i know, i using tracking software to know when the email was opened. last year people were opening their email and i saw more private domain address, comcast accounts and such.
Also, i have noticed a downward spin of the people i can get on the phone after they enter the data.
Again, what are they thinking... "i'll enter this data in and boom, i will see all these quotes"
So... who knows, i was one of the frst to usr the auto dialer, that choked out... one of the first to use internet leads, is this dying out too?...what now, because there will be something, there always is.
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I can't spell, I can't write..... and I can't be bothered if you dont like it... got it???
I feel that almost every single person that goes online thinks that after entering the info a quote will show up on the moniter. hence, ehealth insurance and how well they do.... here's what i have found in a limited study... about 200 leads. a growing trend of yahoo, hotmail and gmail address. clients are entering their "dump" or spam email address and they never check the mail in that box. how do i know, i using tracking software to know when the email was opened. last year people were opening their email and i saw more private domain address, comcast accounts and such.
Also, i have noticed a downward spin of the people i can get on the phone after they enter the data.
Again, what are they thinking... "i'll enter this data in and boom, i will see all these quotes"
Excellent post. It all boils down to one thing: they don't want to talk to an agent. Many may be just "kicking tires", but in the end, it's all about trust.
It goes to the intelligence level of the average internet lead - when personal security is such a hot topic it's not the sharpest tacks in the box typing in their home address and number.
Most successful online agency? Ehealth - what info do they ask for before clients can see a quote? Name? No. Address? No. Phone number? No.
If people knew, upfront, that they would be called by 4, 6, 8 agents before they entered in their info, internet leads would be reduced by over 80%.
This is why I love the "...hate cold calling" people. Calling shared leads in most cases is actually worse then cold-calling. They don't expect your call and are upset when you call in many cases.
Not saying not to buy shared leads - they obviously work. But if you think you're not "bugging" those people go fool someone else.
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Yes John, I agree... It takes a tough hard nosed aggressive person to be sucessfull using internet leads.... the old saying if you can make it there u can make it any where comes to mind
"I'm not gonna telemarket because that's interruptive yet I'll be the 5th agent to bother them on shared leads."
Interesting way of fooling yourself.
Why the quote marks, Did someone on this post say that?
I'm not fooling anyone.. most of all myself. I just call it as I see it... sometimes the blunt truth doctor can hurt feelings...
Shared internet leads are not for folks that can't handle the preasure and aggressive tatics of other agents. It's tough, I know that.... but as I said b4, if u can make it on internet leads u can make it on any lead.
Now, if that is fooling anyone well.... whatever... a fact is a fact, some agents are not cut out for tough sales, and internet leads are tough
How many times do you call the leads back, once you've spoken to them and sent them a proposal? That is, how many times do you call back once they say that they are washing their hair, doing yardwork, at the supermarket, etc. 3,4,5, just curious. BTW, I think that shared leads are the greatest thing going, as long as they are not called by more than 10 agents. That seems to be the breaking point. As for the idea that they don't know anyone will be calling, or that they are "bothered" is pure hogwash. Some of them are, of course, but the largest policies and most referrals that I've gotten have come from shared leads. If you beat the competition and do a good job with it, its better than if they only spoke to one or two agents. Just like anything else, 80% of the agents calling them are morons and they think that their clients are as well.
Anyone with a computer is going to the internet for "research". Enter the internet (shared) lead.
It's the best way to get business IF you can talk. If you're an average Joe Blow, you'll have to walk n talk, call businesses, and all the other primitive poop.
What are people thinking by entering their personal info? They're not.
They never had upfront access to rates until 1997 (eHealth). They feel like they've accomplished something by getting the rates on the screen.
Congratulations bucko! Now they've got 300 rates in front of them. Guess which one they want to buy?
Again, if you can't talk, forget the internet leads. You wouldn't fly a plane if you weren't a pilot would ya?
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Michael R. Hrad
Principal Managing Partner
Insurance Benefits Group
Health Insurance Professionals LLC