Your Primary way for leads?

theinuranceguy · 04-30-2008, 03:49 PM

Originally Posted by RandeeLouisiana

Have any of you had much luck with outside telemarketing companies? If you have your own personal telemarketer, how did you find a QUALIFIED one and what do you offer the?

Finding a good Telemarketer is a crap shoot... Took me about 5 people to finally find a good one...

Make sure they have experience! In the Medicare market 1-2 appointments per hour are average using a regular phone that she has to dial on, none of that fancy shmancy stuff...

Chkndinner14 · 05-02-2008, 06:55 AM

1. Asking people face to face, "Who is handling your insurance?" Great closing ratio.
2. Internet leads
3. Referrals- am going to ramp this up.

But number one has been my primary source for 14 years.

I am going to do the ads in the penny papers.

Interesting question on the ehealth financials thread. "How many of you are spending 36% of Gross revenue on advertising?"

I spend about 1/25 on advertising. Probably dumb.

mswebb06 · 05-02-2008, 01:52 PM

Direct Mail (95%) referrals, ad inserts in local small papers and also inserts in papers similiar to thrifty nickel.

Steve · 05-02-2008, 06:26 PM

Cold calling is the punishment you get for not asking for, receiving and correctly working referrals.

Steve · 05-02-2008, 06:39 PM

Originally Posted by theinuranceguy

Finding a good Telemarketer is a crap shoot... Took me about 5 people to finally find a good one...

It is a challenge. I've had good success going through a local temp agency. I pay about double per hour compared with a direct hire, but they advertise the job, go through all the applicants, interviews, background checks, handle the payroll and insurance... If someone isn't working out I can drop them immediately and have no paperwork or hassles. If someone is great, I can keep going through the agency, or buy out the contract and hire the person.

The New Guy · 05-02-2008, 06:44 PM

Originally Posted by senior-advisor-indiana

Can I steal your telemarketer?

Wouldn't that be two misdemeanors in less than a years time?

senior-advisor-indiana · 05-02-2008, 08:14 PM

You are right, I should wait atleast 2 months.

myinsurebiz · 05-10-2008, 03:22 AM

Originally Posted by theinuranceguy

Referrals (duh)

But for New lead generation I do 100% cold calling (I pay someone to do it for me lol) 20 appointments a week cost me about $100....

" But for New lead generation I do 100% cold calling (I pay someone to do it for me lol) 20 appointments a week cost me about $100...."

$5 - and quality I would imagine.

What type of script do you use if I may ask?

Tom

theinuranceguy · 05-10-2008, 01:46 PM

Originally Posted by myinsurebiz

" But for New lead generation I do 100% cold calling (I pay someone to do it for me lol) 20 appointments a week cost me about $100...."

$5 - and quality I would imagine.

What type of script do you use if I may ask?

Tom

I use a script that I typed up on my computer?

Is that what your asking lol...

Its a script geared to lower income medicare recipients...

Its more like 15 appointments for $100 now...

I pay a girl $10 an hour to cold call and she sets 2 appointments for me every 3 hours...

Its by far the cheapest leads I have ever bought and by far the highest quality...

If you would like some I can bump her hours up and sell you some preset appointments, lol

theinuranceguy · 05-10-2008, 01:49 PM

Originally Posted by senior-advisor-indiana

Can I steal your telemarketer?

I just hired a good one! lol she is number 7 now, with the turnover I get in my telemarketers you'd think I was NAA.

Markingriffin · 05-23-2008, 03:41 PM

I have several ideas on how to increase your Life Insurance Sales.

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Bob_The_Insurance_Guy · 05-23-2008, 04:31 PM

1. Referrals from Financial Planners - I'm the "Health Guy" for their clients. Great persistency

2. Referrals from clients and family/friends - not a constant stream, but it comes in bunches

3. Seminars at Libraries and YMCA's - FREE for me 100% ROI

4. Cold Calling on the phone - Best way to make friends, while not spending $4 a gallon for gas

5. Networking Meetings (not Blowhards Not Interested nor People Of Worthless Egos Reiterating Constantly Offensive Rancid Earthlings)

CHUMPS FROM OXFORD · 05-23-2008, 05:21 PM

Isn't MarkingGriffin the guy that is just looking for prospects on this Forum?

Markingriffin · 09-14-2008, 04:12 PM

Email markcrosenthal@aol.com. I have about 10 great free audio tapes that I can email to you that can give you some different prospecting ideas.

Insuranceman · 09-14-2008, 04:46 PM

I just did a test mailing offering free will kits. So far I have received over 4 % response in the same market area I have been getting less than 1% on all other mailers I tried.

Daytona_Guy · 09-23-2008, 04:00 PM

Originally Posted by Insuranceman

I just did a test mailing offering free will kits. So far I have received over 4 % response in the same market area I have been getting less than 1% on all other mailers I tried.

Please let us know how those convert to Final Expense or Med Supps..or WHATEVER sales.. Very curious to know. Thanks!

ABC · 09-23-2008, 04:48 PM

Website
Cold calling/DM
Referrals

I getting ready to re develope my website for 4th quarter

Pressing my cold calling to 400 a month.

Referrals are really my weakest source. I will ask a couple of times but then back off because I do not want to look like I am begging for biz.

Insuranceman · 09-23-2008, 07:06 PM

I've been on about 15 appointments so far running the free will kit leads. I've closed 2 FE , 1 med supp and have 6 people interested in MA plans.

Daytona_Guy · 09-23-2008, 08:04 PM

Originally Posted by Insuranceman

I've been on about 15 appointments so far running the free will kit leads. I've closed 2 FE , 1 med supp and have 6 people interested in MA plans.

Those are awesome numbers. Am I safe to assume you sent out 1,000 and got those numbers? That's great. I think it's a real win/win because they are getting a valuable service and you're making relationships ((and sales)) out of it.

Would you mind sharing which company did your mailing and if they're using a stock piece or one you created? Thanks again for sharing this info!

Insuranceman · 09-25-2008, 01:27 PM

I do my own mailings, letter with postage paid return card.
I also hand write the addresses. My last mailing I sent out bulk rate with my name and address on it and only got a 2
% return. I'm going back to only putting their address on the envelope with a postage stamp. That seems to make a big difference.

Its a time consuming pain in the butt to do it all by hand
But my ROI is worth it.