If you do any online marketing and/or use email for communication, email tracking is a must. The ability to know if an email was delivered, opened and links clicked is a must.
Ten years ago, maybe further back, I started with ReadNotify. It worked (most of the time) and it was affordable.
About a year ago I switched to Bananatag. More reliable than ReadNotify (not as many spam filter rejects). It has offered most of what I need but lacks the ability to tell me how long the email was opened. ReadNotify does tell me if the email was was opened and then immediately closed or if it was opened and kept open for a length of time.
Now I am looking again.
I use Gmail and Chrome so want something that is compatible with that system.
Chrome has a popular plugin simply called Email Tracker. Looks simple enough. Perhaps too simple, even the Pro version.
Yesware is another that works with Gmail and Outlook. At $144/yr seems a bit pricey.
Gmelius is one I looked at when I changed to Bananatag. Can't recall why I passed on it. Probably pricing. $172 for the business version that allows me to see who opened (when sending to multiple recipients) and if lnks were clicked is really important.
I might stick with Bananatag for the features and value. For $120/yr I get most of what I want but never hurts to look around.
If I do change I will have to keep Bananatag for a while unless I don't care about tracking prior emails sent with Bananatag
Ten years ago, maybe further back, I started with ReadNotify. It worked (most of the time) and it was affordable.
About a year ago I switched to Bananatag. More reliable than ReadNotify (not as many spam filter rejects). It has offered most of what I need but lacks the ability to tell me how long the email was opened. ReadNotify does tell me if the email was was opened and then immediately closed or if it was opened and kept open for a length of time.
Now I am looking again.
I use Gmail and Chrome so want something that is compatible with that system.
Chrome has a popular plugin simply called Email Tracker. Looks simple enough. Perhaps too simple, even the Pro version.
Yesware is another that works with Gmail and Outlook. At $144/yr seems a bit pricey.
Gmelius is one I looked at when I changed to Bananatag. Can't recall why I passed on it. Probably pricing. $172 for the business version that allows me to see who opened (when sending to multiple recipients) and if lnks were clicked is really important.
I might stick with Bananatag for the features and value. For $120/yr I get most of what I want but never hurts to look around.
If I do change I will have to keep Bananatag for a while unless I don't care about tracking prior emails sent with Bananatag