JackThomas
Expert
[FONT=Arial","sans-serif]Hello my name is Jack Thomas I'm an independent agency owner in Cincinnati, and we are testing a new marketing strategy and I wanted to share it with agents to receive some feedback.[/FONT]
[FONT=Arial","sans-serif]Of course as you are all aware insurance is quite complicated, but those who purchase insurance are not necessarily aware of just how complicated insurance is. [/FONT]
[FONT=Arial","sans-serif]Mainly due to the fact that companies such as GEICO and Progressive have attempted to turn insurance into a mere commodity.[/FONT]
[FONT=Arial","sans-serif]Because of this specific strategy that insurance companies have embedded in the general public, that the only difference between insurance companies is the price you pay, I created a social media advertising campaign for my agency and potentially for other agents, or insurance companies to utilize to show just how important a professional insurance agent is.[/FONT]
[FONT=Arial","sans-serif]The name of my miniseries is called: Dirk and Canon Insurance Detectives™ it's a comedy miniseries about insurance.[/FONT]
[FONT=Arial","sans-serif]Each episode Dirk and Canon are given an assignment to determine whether or not something would be covered by insurance with a twist, they go out and cause the claim![/FONT]
[FONT=Arial","sans-serif]At the end of each episode they learn whether or not the havoc they just caused would be covered by insurance![/FONT]
[FONT=Arial","sans-serif]The goal with this social media campaign is to share with the general public why insurance is far more complicated than the price we pay for it. ™ (My trade mark)[/FONT]
[FONT=Arial","sans-serif]Please take a few minutes to review the first video that we have released. The first episode is about arson.[/FONT]
[FONT=Arial","sans-serif]You can watch the video either on our website, or you can go directly to YouTube.[/FONT]
[FONT=Arial","sans-serif]Here's a link for you to review either our website or the YouTube channel:[/FONT]
Website: http://www.dirkandcanon.com/
YouTube Channel:
[FONT=Arial","sans-serif]The website is designed to become a distribution channel for lead generation for my agency.[/FONT]
[FONT=Arial","sans-serif]If anyone would like to speak with me directly about my series please feel free to contact me at my insurance office at 513-662-7000 I'm in Cincinnati Ohio. (EST)[/FONT]
[FONT=Arial","sans-serif]Of course as you are all aware insurance is quite complicated, but those who purchase insurance are not necessarily aware of just how complicated insurance is. [/FONT]
[FONT=Arial","sans-serif]Mainly due to the fact that companies such as GEICO and Progressive have attempted to turn insurance into a mere commodity.[/FONT]
[FONT=Arial","sans-serif]Because of this specific strategy that insurance companies have embedded in the general public, that the only difference between insurance companies is the price you pay, I created a social media advertising campaign for my agency and potentially for other agents, or insurance companies to utilize to show just how important a professional insurance agent is.[/FONT]
[FONT=Arial","sans-serif]The name of my miniseries is called: Dirk and Canon Insurance Detectives™ it's a comedy miniseries about insurance.[/FONT]
[FONT=Arial","sans-serif]Each episode Dirk and Canon are given an assignment to determine whether or not something would be covered by insurance with a twist, they go out and cause the claim![/FONT]
[FONT=Arial","sans-serif]At the end of each episode they learn whether or not the havoc they just caused would be covered by insurance![/FONT]
[FONT=Arial","sans-serif]The goal with this social media campaign is to share with the general public why insurance is far more complicated than the price we pay for it. ™ (My trade mark)[/FONT]
[FONT=Arial","sans-serif]Please take a few minutes to review the first video that we have released. The first episode is about arson.[/FONT]
[FONT=Arial","sans-serif]You can watch the video either on our website, or you can go directly to YouTube.[/FONT]
[FONT=Arial","sans-serif]Here's a link for you to review either our website or the YouTube channel:[/FONT]
Website: http://www.dirkandcanon.com/
YouTube Channel:
[FONT=Arial","sans-serif]The website is designed to become a distribution channel for lead generation for my agency.[/FONT]
[FONT=Arial","sans-serif]If anyone would like to speak with me directly about my series please feel free to contact me at my insurance office at 513-662-7000 I'm in Cincinnati Ohio. (EST)[/FONT]
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