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Why do you call (phone) to set up appointments with direct mail prospects? They reply with a mailer, just go and see them.
"Hi, you must be....... My name is ...... and I represent ...... I'm visiting you today because you mailed this card to my office, and the company asked me to stop by and drop off that info, may I step inside?"
It will get you in the house 99% of the times.
It's easier to say NO over the phone than face to face. Give a chance to get to know you and the service you provide.
Good luck!
I agree with this completely, except the 99%. I wouldn't want to give a new agent the wrong idea. NO AGENT PERIOD gets in the house 99% of the time from door knocking DM leads. Although if you do what was mentioned above, you will get in a lot of houses and make a good amount of closes.