Sitting with a prospect this morning on final expense coverage when she starts quizzing me about my "double indemnity" options as a policy she just bought from AAA pays them double if they die in an accident.
I ask her to drag out the policies and we start going through them. They sold two perfectly healthy people graded benefit policies and did not disclose this to them. She was dumbfounded and I could tell she didn't want to believe me...that was until she picked up the phone and called AAA to clarify.
They of course told her the truth while still trying to retain the sale expounding on the benefits of having this type of policy even after she told them they were perfectly healthy. My prospect then...client now...was really shaken. She couldn't believe how a company she had trusted for 25 years would leave out such an important fact as how the death benefit worked.
Wrote to policies giving them 50% more coverage for the same money which were not graded.
I for the life of my can not figure out why a company like AAA would slam people into a graded death benefit when it would take an extra 10 minutes on the phone to place them in a policy with immediate benefits. Spend all those years building your brand with someone only to lose them forever over something that was totally avoidable.
Blows my mind.
I ask her to drag out the policies and we start going through them. They sold two perfectly healthy people graded benefit policies and did not disclose this to them. She was dumbfounded and I could tell she didn't want to believe me...that was until she picked up the phone and called AAA to clarify.
They of course told her the truth while still trying to retain the sale expounding on the benefits of having this type of policy even after she told them they were perfectly healthy. My prospect then...client now...was really shaken. She couldn't believe how a company she had trusted for 25 years would leave out such an important fact as how the death benefit worked.
Wrote to policies giving them 50% more coverage for the same money which were not graded.
I for the life of my can not figure out why a company like AAA would slam people into a graded death benefit when it would take an extra 10 minutes on the phone to place them in a policy with immediate benefits. Spend all those years building your brand with someone only to lose them forever over something that was totally avoidable.
Blows my mind.