CFP Board trying to appease multiple business models, but still preaching to the RIA choir

DHK

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"“No matter how you’re paid, and no matter what your model is as a financial advisor, you can still always put your clients first and act in their best interests as a fiduciary,” says 2024 Board Chair-Elect Liz Miller, CFP®, CFA."

[EXTERNAL LINK] - Being a fiduciary is the ‘true professionalization’ of financial advice

“We all have different kinds of business models that are always going to have some sort of potential conflict of interest, and that doesn’t make any of those models bad models,” she says. “No matter how you’re paid, and no matter what your model is as a financial advisor, you can still always put your clients first and act in their best interests as a fiduciary.”

Part of that, Miller added, comes down to understanding what the steps are to make sure you’re still being a fiduciary under all the different models that are out there.

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If they really believe this, they shouldn't be talking at an RIA venue. They should be addressing the insurance industry and try to help make amends.

It's a nice article, but it's too many years too late.
 
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