Haven Life Hopes to Add No-Exam Term Life to Other Companies' Shelves

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Brokers, advisors, credit unions and other partners can sell the product by adding quote widgets to existing websites

Haven Life Hopes to Add No-Exam Term Life to Other Companies' Shelves | ThinkAdvisor

Haven Life is a web-based life insurance agency that’s backed and wholly owned by Massachusetts Mutual Life Insurance Company.

The agency has already been selling term life from MassMutual through a no-exam process from its own website.

Sales partners that prefer to sell life insurance over the telephone can sell the Haven Term Simplified coverage using Haven Life’s partnership portal.

The portal provides conversational prompts, and electronic signature and consent tools. Once a telesales agent submits an application to Haven Life through the portal, “the policy is underwritten in real-time to provide an instant decision on coverage eligibility,” Haven Life says. “If approved, the customer can log in to their account and start coverage immediately. The applicant status and associated commission are both easily tracked through the portal.”
 
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