K.Hall
Expert
Hi everyone!
Just curious to those who are experienced with telemarketing:
We hired a 1099 telemarketer a couple of months ago, and ever 2 weeks I run a report (using Mojo) to show me her contact ratio vs. minutes dialed.
Here's the results (so far):
02/01 to 02/14:
Dial time (hrs): 28.5hrs
Calls made: 1867
Contacts made: 194 = 10%
02/14 to 03/01:
Dial time (hrs): 24.9hrs
Calls made: 1794
Contacts made: 54 = 3%
03/01 to 03/14:
Dial time (hrs): 24.1hrs.
Calls made: 1932
Contacts made: 20 = 1%
Total "qualified" leads I've received so far? Only 12.
(Qualified = a prospect that is receptive to me quoting them, and follows through with the scheduled phone appointment)
The biggest thing that troubles me is the contact rate. I know she's pretty good on the phone, she uses a good script and has a nice tone.
Are these contact rates normal? I'm using ListShack - maybe my lists suck? I tried a small "aged leads" list of about 150 numbers in an attempt to reach more CELL phones, with no success. Although, too small of a sample size to know anything definitive.
Any advice from you rockstars out there?
Just curious to those who are experienced with telemarketing:
We hired a 1099 telemarketer a couple of months ago, and ever 2 weeks I run a report (using Mojo) to show me her contact ratio vs. minutes dialed.
Here's the results (so far):
02/01 to 02/14:
Dial time (hrs): 28.5hrs
Calls made: 1867
Contacts made: 194 = 10%
02/14 to 03/01:
Dial time (hrs): 24.9hrs
Calls made: 1794
Contacts made: 54 = 3%
03/01 to 03/14:
Dial time (hrs): 24.1hrs.
Calls made: 1932
Contacts made: 20 = 1%
Total "qualified" leads I've received so far? Only 12.
(Qualified = a prospect that is receptive to me quoting them, and follows through with the scheduled phone appointment)
The biggest thing that troubles me is the contact rate. I know she's pretty good on the phone, she uses a good script and has a nice tone.
Are these contact rates normal? I'm using ListShack - maybe my lists suck? I tried a small "aged leads" list of about 150 numbers in an attempt to reach more CELL phones, with no success. Although, too small of a sample size to know anything definitive.
Any advice from you rockstars out there?