Medicare Ad on Facebook

[somarco]

Is this allowed?
[EXTERNAL LINK] - Healthcare Made Easy

GEORGIA SENIORS
IF YOU ARE ON MEDICAID & MEDICARE YOU ARE ENTITLED TO A FREE FOOD GIFT CARD EVERY MONTH!
Other Additional Benefits Include
Dental
Vision
Hearing
Transportation
FREE Over The Counter Products
This Service Is FREE For Georgia Residents!
CLICK "LEARN MORE" BELOW To Get All Of Your Benefits!

 

[sman]

Is this allowed?
[EXTERNAL LINK] - Healthcare Made Easy

GEORGIA SENIORS
IF YOU ARE ON MEDICAID & MEDICARE YOU ARE ENTITLED TO A FREE FOOD GIFT CARD EVERY MONTH!
Other Additional Benefits Include
Dental
Vision
Hearing
Transportation
FREE Over The Counter Products
This Service Is FREE For Georgia Residents!
CLICK "LEARN MORE" BELOW To Get All Of Your Benefits!

So deceptive

 

[straightnochaser]

So deceptive

it’s only deceptive if those benefits aren’t available in Georgia and they are…

 

[straightnochaser]

it’s only deceptive if those benefits aren’t available in Georgia and they are…

I would say this is the least deceptive FB Ad I have seen seeing as it explicitly states that being dual-eligible is required to receive those bennys.

 

[somarco]

So deceptive

That's what I thought.

Is "free" allowed by CMS marketing rules?

 

[sman]

it’s only deceptive if those benefits aren’t available in Georgia and they are…

No, it’s deceptive because it’s actually a health insurance policy and the image doesn’t mention that. I assure you that the people seeing that ad are going to focus on the “free” stuff and nothing else.

 

[Fisher]

'Free' is frowned upon.

Also, just saying 'Medicaid' is fuckery. QMB+ would qualify for the plan, but I doubt QI would. I can't say that for sure as I don't know the Georgia market well enough to be certain.

 

[straightnochaser]

'Free' is frowned upon.

Also, just saying 'Medicaid' is fuckery. QMB+ would qualify for the plan, but I doubt QI would. I can't say that for sure as I don't know the Georgia market well enough to be certain.

UHC takes all levels of Medicaid for dual complete. I wouldn’t put a partial Medicaid beneficiary on it but you can.

Most other dsnps accept QMB+ QMB SLMB+ FBDE or some combination of the above. Definitely not limited to QMB+

 

[sshafran]

I think it would be considered "advertising" since it mentions specific MA plan benefits and therefore would need CMS approval.

So, highly doubtful that it's allowed.

 

[sshafran]

And definitely misleading with the $2,700 thing.