How Much Would You Pay For Newsletter Writing Service

[DHK]

The Insurance Pro Shop charges $59.95 per month for their customized newsletters. 1 page, front and back. Very generic financial information along with a "call to action" to request a booklet on a financial concept.

I already quoted these guys - who have been and are insurance producers and trainers. $59.95 is more than the $20 you listed and I'd rather have a producer write my copywrite... just like markingriffin is offering.

Don't forget, all either of them have to do is write 1 or 2 newsletters per month... and then individually brand them for each agent. It's not like they're writing a separate newsletter for each individual agent.

I still won't give up 100% of my future profits for purchasing a business tool.

 

[bill3173]

$300/month, but do the letter weekly. 1 letter per 50 agents. Once you get to 1000 agents, you could be writing 20 letters per week, so you'll need some staff, but with the $300K monthly income, you could certainly afford it.

 

[Mark]

Next question, what % of your existing clients have email?

If you were going to pay for this kind of service, would you want email, snail mail, or both?

I do my email with Constant Contact, but they could put the text on anything.

 

[NinjaNic]

We have a full time writer that commits 6-8 hours a month creating ours....so, that makes our cost about $120 a month.

 

[Crabcake Johnny]

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[ksigmtsu]

I think to come up with the fair rate for it you would take the base cost of free, then multiply that times the commissions generated annually to your company, the inflation anticipated of the dollar over the next 10 years, the number of people they plan to send it to, the median income of their zip codes they work, the number of agents that are under them, the phase of the moon on the day of the week they subscribe during the month, their astrological sign, and that could be the price.

0 * x * y * z * a * b * c = price

 

[DHK]

That might be exactly how much it's worth too!

 

[Ann H]

Good thinking, Mark. Before 2014, we may certainly need multiple streams of income! We should all be thinking of ways to use our expertise and make money outside of just commission.

 

[inreverse]

My CRM includes it in my monthly fee, $20, AllClients, so far it works well, pretty easy to use.

 

[padthaiforlunch]

Mark, we all know English is you're second language, after Southern. You got one of them proof readers?