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You take the time to build rapport.What are some ways you guys get past the trust barrier in insurance?
Goilini, I just busted out laughing at your comment! Thanks! I think it should be prefaced with "honestly"
"Honestly! You can trust me!'
You take the time to build rapport.
I started email marketing efforts and would followup those who showed interest with a call with no results.
Then I tried sending them an email from my personal account and giving them the option of setting up a phone chat or GoToMeeting or whatever.
I didn't hear back from the majority, but a lot of people actually took the time to respond and actually ended up purchasing our software.
I think cold calling today is just too intrusive, since everyone now is social networking, texting, emailing, etc.