- Thread starter
- #21
- 3,990
Then don't show them a savings of $20. Show them how they can leave their family X amount of MORE coverage for the same price. $3,000 to the client looks way better than $10 less.
I tend to show(100% made up rates)
$5,000 @ $39/M
$5,000 @ 28.50/M
$7250 @ $39/M
And say "which one makes the most sense to you...?"