Quick updates on our final expense telesales platform:
Leads Updates
1) $12 Callback Leads - TCPA compliant meaning we have the opt-in and not cold calling lists. Verified checking/savings and an interest in more information about final expense life insurance. 8 out 10 on the leaderboard last month (image below) worked these.
2) Live Transfers - $1000/week unlimited (works out to under $20 per successful transfer over 2 minutes if working full time. We also have a $500/week unlimited 4 hour AM or PM shift. Each transfer has a verified checking/savings account and answered "no" to knock out questions that would result in a GI case. Average wait time for a transfer is 10-15 minutes which is the BIG differentiator of other platforms. Simply toggle yourself on/off to be put in the queue and you'll see your place in the queue. All the lead data is posted as you accept the call.
3) Call Ins - 80% are TV Call Ins. 20% Direct Mail Call Ins. We produce our own commercials and run our own media campaigns so the quality is VERY high since we're optimizing for quality and not price. Average premium last month was $1297 on these. We also take an infomercial lead that we purchase to stabilize the lead flow - $1197 avg premium on those last month. The remaining are Direct Mail Call Ins with very specific language that it's final expense life insurance and to call in for a quote (no insinuation it's free).
We charge $55 with a 30 second buffer for our call ins. Both are closing above 22% on average with our best agents at 33%+. That's a $250 unique acquisition cost average, but with an average premium of $1,200+...that doesn't include spouse sales and our referrals that we consistently get with our free AD&D program.
Technology Updates
Our most recent tech upgrades include being able to verify bank account information in real-time within our CRM. It's not just a check to see if it's valid, but also if it's a low/moderate/high risk of having funds based on recent data. We saw a decent uptick in successful first drafts after implementing this and our conservation team uses this daily when fixing payment info.
Keep in mind, our sales automation technology is FREE.
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We're selective on who we work with because we put so much time into onboarding, foundational telesales training and continued coaching. Some agents bad mouth us online because they don't like being told we're not a good fit. It's not the norm, we get it. To be clear, as long as an agent can commit to it for a significant amount of their day (doesn't necessarily need to be full time), have the funds to buy leads consistently (you just need to cashflow 2-4 week) and can operate a computer fluently (it's seriously an issue) - we'll work with you.
But it shows in our numbers. Here's last month's leaderboard. Over 25% of active agents placed over $10,000 in premium.
Right!?
He decided not to spend years of daily focused, deep knowledge work on SEO and took the shortcut with TV Leads
To bad your not doing this for medicare
