Need a Lead ahs gone to $45 per lead for fixed priced leads in TN. The last 1000 drop I did in this area drew 5 responses.. That came out to $80 per lead.There are very few areas of the country where per thousand drops make sense. You’ll end up paying 45 bucks a lead even with the discount.
Several IMO’s buy from RGI with 50-80 and even 55-79 age ranges. YIG are the ones that insist on 85+