Direct Mailing Lists

[Frank Stastny]

I used to mail to 70-76, $25-60K income.

This was at a time when Blue Cross of CA used 5 yr age banding and unisex rates. The cost for plan F in Los Angeles increased from $145 to $209 when the person became 70.

United World and later Lincoln Heritage wrote the same plan for woman at around $150-160. I would get a 5-6% return on my direct mail using the line "Many plans have recently increased the premiums. Let us help you find the exact same coverage at a much lower price."

Alas, the socialists in CA have outlawed gender based rates which f*cked things up for everyone including the public. Now Blue Cross is generally the lowest priced and most popular company. Would be a waste of time to advertise now.

Rick

You had a unique situation in CA in being able to establish your target market that agents in a lot of other states don't have. Those numbers would not be what an agent in Missouri would experience.

Everyone likes to talk about the "return" they got. Ever notice not one agent posts realistic numbers regarding how many qualified appointments they received or the accurate number of apps that were written.

 

[Ramond B]

OK, to prevent any more debates..I created a stand alone marketing list offer which is now up in the offers section... I hooked the members up here with wholesale pricing for life..

Marketing Lists at Wholesale Pricing!!

Pricing is based on ...

1) Volume
2) Whether it's just data or a data + mail or data + dialer
3) Price matching (I will match or beat any price by any competitor)
4) Order Frequency

You will get the freshest data at THE BEST PRICE (for each individual order), Take advantage!

Last mama joke of the week.... "[FONT=times new roman,helvetica]Yo mama so bald... you can see whats on her mind"[/FONT]

Have a great weekend everyone!!

 

[Josh]

I posted this in the offer section, but this seems as good a place to ask it as well. What exactly are your thresholds on the pricing?

On a one time order, what would it take for an agent to get $10/1,000 records pricing?
Does it start off at $25/1,000?
Have you raised your prices back to $40/1,000?

 

[Ramond B]

Josh, in an attempt to quite going back and forth with you I created a stand alone data offer seperate from others' thread...so for questions about my data, please first refer to my offer in the offers section....

In case you missed it here is the link again...

Marketing Lists at Wholesale Pricing!!

Anyone wanting to know about pricing can email or call me to get a count and pricing on that count.

[email protected]
811-811-1402 ext 507

Have a great weekend all!!

I posted this in the offer section, but this seems as good a place to ask it as well. What exactly are your thresholds on the pricing?

On a one time order, what would it take for an agent to get $10/1,000 records pricing?
Does it start off at $25/1,000?
Have you raised your prices back to $40/1,000?

 

[Pangaea]

Here we go again...

 

[GreenSky]

You had a unique situation in CA in being able to establish your target market that agents in a lot of other states don't have. Those numbers would not be what an agent in Missouri would experience.

Maybe YOU wouldn't get those number in Missouri.

Rick

 

[Frank Stastny]

I'm getting very bored with all of this. Let's get on with the business of selling insurance. I could care less whether it is $50 per 1,000 or $25 per 1,000. A savings or a whole $25 doesn't mean $hit to me.

Either or both of you settle on a price and then it will be what it is. For an independent agent we are not talking about any "real" money. The cost is tax deductible.

If a savings of a penny or two is going to make a difference to an independent agent then maybe that agent is in the wrong business.

The cost of anything should be viewed as the "cost of doing business".

Let's put this thread to bed!

 

[GreenSky]

Hi Supersupps - I work with PostcardMania, we're a direct mail marketing company and also one the forum sponsors here. If you're still looking to get a targeted mailing list, that's one of the services we offer.

I think it would have been more correct to post that you are employed by postcard mania.

Several years ago I paid your company to provide me with two different mailers. Money was gladly accepted and your art department came up with something that was about 75% of what I wanted. After never getting your company to completely understand how I needed this to work, I went ahead with the mailing anyway.

I found that your customer service was terrific UNTIL I PAID. Then it was increasingly difficult to get anyone to return my call.

Your company reversed the mailing lists and sent the wrong people the mailing. Because of this, my money was refunded before I needed to do another mailing with you.

I hope you've improved the way you operate because my experience could hardly have been worse.

Rick

 

[PostcardMania]

I'm sorry to hear about your experience. I'm not sure how long ago it was that you worked with us. Things have definitely changed over the years...

Did anyone ever get with you to redo the mailing? If not, I can put you in touch with the right people to help get everything sorted out. Let me know, I'd really like to make it right!

 

[GreenSky]

I'm sorry to hear about your experience. I'm not sure how long ago it was that you worked with us. Things have definitely changed over the years...

Did anyone ever get with you to redo the mailing? If not, I can put you in touch with the right people to help get everything sorted out. Let me know, I'd really like to make it right!

Because of the terrible experience several years ago, I wouldn't trust your company with any mailing.

Making things right should have happened when I had the problem, not when I post my experience on this forum for all to read.

Rick